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Availability date: 12/05/2024
The rise of Coronavirus (COVID-19) has moved health into the spotlight for consumers, and boosted sales of health and wellness packaged food. The plant-based eating trend has spurred growth of free from foods, while conscious consumerism and food safety concerns have driven sales of organic products. New opportunities are also arising in functionality as a result of the ongoing pandemic. This report examines the recent and future performance of the industry, and analyses five key trends.
Euromonitor International's World Market for Health and Wellness Packaged Food global briefing offers an insight into to the size and shape of the health and wellness marketplace, highlights buzz topics, emerging trends, categories and geographies as well as pressing industry issues and white spaces. It identifies the leading companies and brands, offers strategic analysis of key factors influencing wellbeing market - be they new product developments, packaging and ingredients innovations, introduction of new regulatory schemes, economic/lifestyle influences, distribution or retail pricing issues. Forecasts illustrate how the market is set to change and criteria for success.
Product coverage: Focus Categories by Key Functional Ingredients, Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Introduction
Global Outlook
Leading Companies and Brands
Top Five Trends Shaping the Industry