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Hot Drinks in Romania

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Description

Categories in hot drinks have benefitted from consumers spending more time at home due to COVID-19 restrictions, thus resulting in a change in consumption patterns. The losses seen in foodservice, due to the closure of on-trade establishments for two months, mainly switched across into higher sales in retail channels. Even when foodservice channels with terraces reopened in August 2020, social distancing measures and consumer uncertainty, alongside reduced spending power, meant that footfall rem...

Euromonitor International's Hot Drinks in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Hot Drinks market; Pinpoint growth sectors and identify factors driving change; Understand the competitive environment, the market's major players and leading brands; Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Product Code: HDRO

TABLE OF CONTENTS

List OF CONTENTS AND TABLES

EXECUTIVE SUMMARY

COVID-19 impact on hot drinks

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for hot drinks?

CHART 1 Hot Drinks Value Sales Growth Scenarios: 2018-2025

CHART 2 Hot Drinks Impact of Drivers on Value Sales: 2017-2025

MARKET DATA

Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2015-2020 Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2015-2020 Table 3 Retail Sales of Hot Drinks by Category: Volume 2015-2020 Table 4 Retail Sales of Hot Drinks by Category: Value 2015-2020 Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2015-2020 Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2015-2020 Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2015-2020 Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2015-2020 Table 9 Total Sales of Hot Drinks by Category: Total Volume 2015-2020 Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2015-2020 Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2016-2020 Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2017-2020 Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2015-2020 Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2015-2020 Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2020 Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2020-2025 Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2020-2025 Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2020-2025 Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2020-2025 Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2020-2025 Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2020-2025 Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2020-2025 Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2020-2025 Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2020-2025 Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 1 Research Sources

KEY DATA FINDINGS

2020 IMPACT

Coffee sees boost in home consumption due to fewer social occasions and on-trade closures as a result of COVID-19

Speciality and taste trends emerging from at-home coffee consumption

Jacobs Douwe Egberts maintains its lead in coffee, thanks to myriad strengths of the multinational company

RECOVERY AND OPPORTUNITIES

Degree of price-sensitivity expected, but consumption set to remain high

Manufacturers prepare for economic challenges by offering economy brands

Foodservice faces continued challenges, with retail distribution shifts to discounters and e-commerce

CATEGORY DATA

Table 26 Retail Sales of Coffee by Category: Volume 2015-2020 Table 27 Retail Sales of Coffee by Category: Value 2015-2020 Table 28 Retail Sales of Coffee by Category: % Volume Growth 2015-2020 Table 29 Retail Sales of Coffee by Category: % Value Growth 2015-2020 Table 30 Retail Sales of Fresh Coffee by Regular vs Decaffeinated: % Volume 2015-2020 Table 31 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2015-2020 Table 32 NBO Company Shares of Coffee: % Retail Value 2016-2020 Table 33 LBN Brand Shares of Coffee: % Retail Value 2017-2020 Table 34 Forecast Retail Sales of Coffee by Category: Volume 2020-2025 Table 35 Forecast Retail Sales of Coffee by Category: Value 2020-2025 Table 36 Forecast Retail Sales of Coffee by Category: % Volume Growth 2020-2025 Table 37 Forecast Retail Sales of Coffee by Category: % Value Growth 2020-2025 Table 38 Forecast Retail Sales of Fresh Coffee by Regular vs Decaffeinated: % Volume 2020-2025

KEY DATA FINDINGS

2020 IMPACT

Tea receives a boost as a tonic during the time of COVID-19

Tea houses stimulate innovative tea trends in retail, as connoisseurs seek to replicate the taste at home

Laboratoarele Fares Biovital maintains lead thanks to strong brand trust in healthy tea portfolio

RECOVERY AND OPPORTUNITIES

Health and wellness trends drive growth in herbal/traditional medicinal teas

Online sales driven by both category dynamics and boost to e-commerce due to COVID-19

Manufacturers focus on innovation and launches to meet changing consumer trends

CATEGORY DATA

Table 39 Retail Sales of Tea by Category: Volume 2015-2020 Table 40 Retail Sales of Tea by Category: Value 2015-2020 Table 41 Retail Sales of Tea by Category: % Volume Growth 2015-2020 Table 42 Retail Sales of Tea by Category: % Value Growth 2015-2020 Table 43 NBO Company Shares of Tea: % Retail Value 2016-2020 Table 44 LBN Brand Shares of Tea: % Retail Value 2017-2020 Table 45 Forecast Retail Sales of Tea by Category: Volume 2020-2025 Table 46 Forecast Retail Sales of Tea by Category: Value 2020-2025 Table 47 Forecast Retail Sales of Tea by Category: % Volume Growth 2020-2025 Table 48 Forecast Retail Sales of Tea by Category: % Value Growth 2020-2025

KEY DATA FINDINGS

2020 IMPACT

Small category of other hot drinks gets boost from consumers staying at home due to COVID-19

Dynamics in other plant-based drinks driven by strong performance of health and wellbeing domestic players

Inka and Nesquik maintain their brand leads in other hot drinks, with no close competition

RECOVERY AND OPPORTUNITIES

Health and wellness trends set to drive innovation

Defined consumption patterns set to pose restrictions for significant growth overall

Higher-income urban consumers set to be main audience for category

CATEGORY DATA

Table 49 Retail Sales of Other Hot Drinks by Category: Volume 2015-2020 Table 50 Retail Sales of Other Hot Drinks by Category: Value 2015-2020 Table 51 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2015-2020 Table 52 Retail Sales of Other Hot Drinks by Category: % Value Growth 2015-2020 Table 53 NBO Company Shares of Other Hot Drinks: % Retail Value 2016-2020 Table 54 LBN Brand Shares of Other Hot Drinks: % Retail Value 2017-2020 Table 55 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2020-2025 Table 56 Forecast Retail Sales of Other Hot Drinks by Category: Value 2020-2025 Table 57 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2020-2025 Table 58 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2020-2025