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Concerned over the rising number of cases of COVID-19 in Japan a range of measures were introduced across the country to try and control its spread. This took its toll on foodservice sales of hot drinks. While cafes and coffee shops were not forced to close or reduce their operating hours during the state of emergency many chose to do so voluntarily, especially the larger chains. Even after the state of emergency was lifted foodservice sales remained subdued with many consumers working from home...
Euromonitor International's Hot Drinks in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Coffee, Other Hot Drinks, Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
List Of Contents And Tables
EXECUTIVE SUMMARY
COVID-19 impact on hot drinks
COVID-19 country impact
Company response
Retailing shift
Foodservice vs retail split
What next for hot drinks?
CHART 1 Hot Drinks Value Sales Growth Scenarios: 2018-2025
CHART 2 Hot Drinks Impact of Drivers on Value Sales: 2017-2025
MARKET DATA
Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2015-2020 Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2015-2020 Table 3 Retail Sales of Hot Drinks by Category: Volume 2015-2020 Table 4 Retail Sales of Hot Drinks by Category: Value 2015-2020 Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2015-2020 Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2015-2020 Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2015-2020 Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2015-2020 Table 9 Total Sales of Hot Drinks by Category: Total Volume 2015-2020 Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2015-2020 Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2016-2020 Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2017-2020 Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2015-2020 Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2015-2020 Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2020 Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2020-2025 Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2020-2025 Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2020-2025 Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2020-2025 Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2020-2025 Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2020-2025 Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2020-2025 Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2020-2025 Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2020-2025 Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2020-2025GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research SourcesCOFFEE IN JAPAN
KEY DATA FINDINGS
2020 IMPACT
Foodservice sales drop sharply as consumers stay home
Dalgona coffee trend takes off as consumers look for home entertainment
Online coffee sales thriving as new services and products appear
RECOVERY AND OPPORTUNITIES
Home working could continue into the forecast period
Healthiness of coffee under the microscope
AGF and Nestle pushing 'Made in Japan' coffee for a sustainable future
CATEGORY DATA
Table 26 Retail Sales of Coffee by Category: Volume 2015-2020 Table 27 Retail Sales of Coffee by Category: Value 2015-2020 Table 28 Retail Sales of Coffee by Category: % Volume Growth 2015-2020 Table 29 Retail Sales of Coffee by Category: % Value Growth 2015-2020 Table 30 Retail Sales of Fresh Coffee by Regular vs Decaffeinated: % Volume 2015-2020 Table 31 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2015-2020 Table 32 NBO Company Shares of Coffee: % Retail Value 2016-2020 Table 33 LBN Brand Shares of Coffee: % Retail Value 2017-2020 Table 34 Forecast Retail Sales of Coffee by Category: Volume 2020-2025 Table 35 Forecast Retail Sales of Coffee by Category: Value 2020-2025 Table 36 Forecast Retail Sales of Coffee by Category: % Volume Growth 2020-2025 Table 37 Forecast Retail Sales of Coffee by Category: % Value Growth 2020-2025 Table 38 Forecast Retail Sales of Fresh Coffee by Regular vs Decaffeinated: % Volume 2020-2025TEA IN JAPAN
KEY DATA FINDINGS
2020 IMPACT
Demand for tea bags rises as consumers remain home
Consumers focus on health benefits of tea
Tea producers look to expand their reach
RECOVERY AND OPPORTUNITIES
Loose tea retains potential
Health expected to be a key influence on purchasing decisions
Tea expected to see polarisation as consumers respond to the challenges posed by COVID-19
CATEGORY DATA
Table 39 Retail Sales of Tea by Category: Volume 2015-2020 Table 40 Retail Sales of Tea by Category: Value 2015-2020 Table 41 Retail Sales of Tea by Category: % Volume Growth 2015-2020 Table 42 Retail Sales of Tea by Category: % Value Growth 2015-2020 Table 43 NBO Company Shares of Tea: % Retail Value 2016-2020 Table 44 LBN Brand Shares of Tea: % Retail Value 2017-2020 Table 45 Forecast Retail Sales of Tea by Category: Volume 2020-2025 Table 46 Forecast Retail Sales of Tea by Category: Value 2020-2025 Table 47 Forecast Retail Sales of Tea by Category: % Volume Growth 2020-2025 Table 48 Forecast Retail Sales of Tea by Category: % Value Growth 2020-2025OTHER HOT DRINKS IN JAPAN
KEY DATA FINDINGS
2020 IMPACT
Cocoa benefiting from its health claims
Morinaga focused on delivering functional products
Milo benefits from its fortified ingredients as consumers focus on health and immunity
RECOVERY AND OPPORTUNITIES
Older generation expected to be targeted as birth rate falls
Health and indulgence the perfect recipe for cocoa sales
Online sharing culture could offer new opportunities
CATEGORY DATA
Table 49 Retail Sales of Other Hot Drinks by Category: Volume 2015-2020 Table 50 Retail Sales of Other Hot Drinks by Category: Value 2015-2020 Table 51 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2015-2020 Table 52 Retail Sales of Other Hot Drinks by Category: % Value Growth 2015-2020 Table 53 NBO Company Shares of Other Hot Drinks: % Retail Value 2016-2020 Table 54 LBN Brand Shares of Other Hot Drinks: % Retail Value 2017-2020 Table 55 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2020-2025 Table 56 Forecast Retail Sales of Other Hot Drinks by Category: Value 2020-2025 Table 57 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2020-2025 Table 58 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2020-2025