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Retail volume sales and value sales hot drinks are set to post gains in 2020 in light of COVID-19 and the pandemic-related regulations that have forced consumers to spend more time at home. In the early months of 2020, at the onset of the pandemic, there was a slight uptick in demand for hot drinks and incidents of stockpiling occurred as worried consumers prepared to hunker down at home. But that period was brief, and shelves continue to be well-stocked. Of course, foodservice volume sales are...
Euromonitor International's Hot Drinks in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Coffee, Other Hot Drinks, Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Hot Drinks market; Pinpoint growth sectors and identify factors driving change; Understand the competitive environment, the market's major players and leading brands; Use five-year forecasts to assess how the market is predicted to develop.TABLE OF CONTENTS
List Of Contents And Tables
EXECUTIVE SUMMARY
COVID-19 impact on hot drinks
COVID-19 country impact
Company response
Retailing shift
Foodservice vs retail split
What next for hot drinks?
CHART 1 Hot Drinks Value Sales Growth Scenarios: 2018-2025
CHART 2 Hot Drinks Impact of Drivers on Value Sales: 2017-2025
MARKET DATA
Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2015-2020 Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2015-2020 Table 3 Retail Sales of Hot Drinks by Category: Volume 2015-2020 Table 4 Retail Sales of Hot Drinks by Category: Value 2015-2020 Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2015-2020 Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2015-2020 Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2015-2020 Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2015-2020 Table 9 Total Sales of Hot Drinks by Category: Total Volume 2015-2020 Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2015-2020 Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2016-2020 Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2017-2020 Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2015-2020 Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2015-2020 Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2020 Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2020-2025 Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2020-2025 Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2020-2025 Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2020-2025 Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2020-2025 Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2020-2025 Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2020-2025 Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2020-2025 Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2020-2025 Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2020-2025GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research SourcesCOFFEE IN BULGARIA
KEY DATA FINDINGS
2020 IMPACT
Retail volume and value sales rise as consumers drink more coffee at home during pandemic
Increased demand for coffee makers by home-bound consumers
Jacobs Douwe Egberts maintains in retail volume share in 2020 while Nestle Bulgaria AD captures lead in value share
RECOVERY AND OPPORTUNITIES
Value sales of coffee expected to bounce back in 2022 and then post steady growth over the forecast period
Growth of e-commerce set to change distribution landscape over the forecast period
Demand for fresh ground coffee pods to outpace demand for standard fresh ground coffee over the forecast period
CATEGORY DATA
Table 26 Retail Sales of Coffee by Category: Volume 2015-2020 Table 27 Retail Sales of Coffee by Category: Value 2015-2020 Table 28 Retail Sales of Coffee by Category: % Volume Growth 2015-2020 Table 29 Retail Sales of Coffee by Category: % Value Growth 2015-2020 Table 30 Retail Sales of Fresh Coffee by Regular vs Decaffeinated: % Volume 2015-2020 Table 31 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2015-2020 Table 32 NBO Company Shares of Coffee: % Retail Value 2016-2020 Table 33 LBN Brand Shares of Coffee: % Retail Value 2017-2020 Table 34 Forecast Retail Sales of Coffee by Category: Volume 2020-2025 Table 35 Forecast Retail Sales of Coffee by Category: Value 2020-2025 Table 36 Forecast Retail Sales of Coffee by Category: % Volume Growth 2020-2025 Table 37 Forecast Retail Sales of Coffee by Category: % Value Growth 2020-2025 Table 38 Forecast Retail Sales of Fresh Coffee by Regular vs Decaffeinated: % Volume 2020-2025TEA IN BULGARIA
KEY DATA FINDINGS
2020 IMPACT
Health-conscious consumers continue to turn to tea in 2020 during the COVID-19 pandemic
Despite pandemic, loose tea continues to benefit from being on-trend, as consumers link the product to quality and authenticity
Domestic player Bioprograma EAD maintains commanding lead in tea in 2020
RECOVERY AND OPPORTUNITIES
Sales of tea projected to grow, albeit marginally, over the forecast period
Health and wellness to continue to buttress demand for tea over the forecast period
Growing demand for specialist teas expected to boost e-commerce over the forecast period
CATEGORY DATA
Table 39 Retail Sales of Tea by Category: Volume 2015-2020 Table 40 Retail Sales of Tea by Category: Value 2015-2020 Table 41 Retail Sales of Tea by Category: % Volume Growth 2015-2020 Table 42 Retail Sales of Tea by Category: % Value Growth 2015-2020 Table 43 NBO Company Shares of Tea: % Retail Value 2016-2020 Table 44 LBN Brand Shares of Tea: % Retail Value 2017-2020 Table 45 Forecast Retail Sales of Tea by Category: Volume 2020-2025 Table 46 Forecast Retail Sales of Tea by Category: Value 2020-2025 Table 47 Forecast Retail Sales of Tea by Category: % Volume Growth 2020-2025 Table 48 Forecast Retail Sales of Tea by Category: % Value Growth 2020-2025OTHER HOT DRINKS IN BULGARIA
KEY DATA FINDINGS
2020 IMPACT
Only slight boost in demand for chocolate-based flavoured powder drinks in the midst of pandemic in 2020
Traditional factors still influencing demand for chocolate-based flavoured power drinks in 2020
Foodservice volume sales of other hot drinks fall sharply due to pandemic-related restrictions
Perennial leader Nestle Bulgaria AD maintains commanding lead in category in 2020
RECOVERY AND OPPORTUNITIES
Before settling in with marginal growth, sales of chocolate-based flavoured powder drinks expected to decline in 2021 as foodservice options expand
Pod technology expected to boost opportunities in chocolate-based flavoured drinks over the forecast period
Once back on track, markets set to return as a popular marketing and distribution channel for smaller players in other hot drinks
CATEGORY DATA
Table 49 Retail Sales of Other Hot Drinks by Category: Volume 2015-2020 Table 50 Retail Sales of Other Hot Drinks by Category: Value 2015-2020 Table 51 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2015-2020 Table 52 Retail Sales of Other Hot Drinks by Category: % Value Growth 2015-2020 Table 53 NBO Company Shares of Other Hot Drinks: % Retail Value 2016-2020 Table 54 LBN Brand Shares of Other Hot Drinks: % Retail Value 2017-2020 Table 55 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2020-2025 Table 56 Forecast Retail Sales of Other Hot Drinks by Category: Value 2020-2025 Table 57 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2020-2025 Table 58 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2020-2025