M00013573
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Asia Pacific is under the spotlight as a high-potential region, particularly for the nascent cooking ingredients and meals categories. Competition is intensifying as consumers have more options for meals than ever before outside of the home, driving the importance of innovation to excite them. This report explores the types of innovation put forth by local firms and aligned with strategic themes that will shape cooking ingredients and meals in Asia for the next 3-5 years.
Euromonitor International's‘ Innovation in Meals: Asia Pacific Through a Global Lens global briefing’ offers an insight into to the size and shape of the Packaged Food market, highlights buzz topics, emerging geographies, categories and trends and identifies the leading companies and brands. It also offers strategic analysis on driving packaged food industry trends like health and wellness, premiumisation, convenience and value-for-money and how those trends influence factors like new product developments, packaging innovations, retail distribution and retail pricing both historically and into the future.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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