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While demand for home care is growing in Laos, thanks to increasing hygiene awareness and urbanisation, sales remain characterised by standard powder detergents. This product category is affordable, especially to the largely low-income and rural population who use these detergents for multiple household cleaning tasks. However, the forecast period performance of more sophisticated home care products will mostly depend on the increasing base of aspirational mid-income consumers in urban areas.
Euromonitor International's Home Care in Laos market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Home Care market; Pinpoint growth sectors and identify factors driving change; Understand the competitive environment, the market's major players and leading brands; Use five-year forecasts to assess how the market is predicted to develop.Table of Contents
Euromonitor International
February 2020
List OF CONTENTS AND TABLES
EXECUTIVE SUMMARY
Country insight
Socioeconomic trends
Logistics/infrastructure
CHART 1 Home Care: Traditional Grocery Retailer
CHART 2 Home Care: Modern Grocery Retailer
MARKET DATA
Table 1 Sales of Home Care by Category: Value 2014-2019 Table 2 Sales of Home Care by Category: % Value Growth 2014-2019 Table 3 NBO Company Shares of Home Care: % Value 2015-2019 Table 4 LBN Brand Shares of Home Care: % Value 2016-2019 Table 5 Distribution of Home Care by Format: % Value 2014-2019 Table 6 Distribution of Home Care by Format and Category: % Value 2019 Table 7 Forecast Sales of Home Care by Category: Value 2019-2024 Table 8 Forecast Sales of Home Care by Category: % Value Growth 2019-2024LAUNDRY CARE
Prospects
Competitive Landscape
CHART 3 Laundry Care: Supermarket (a)
CHART 4 Laundry Care: Supermarket (b)
Category Data
Table 9 Sales of Laundry Care by Category: Value 2014-2019 Table 10 Sales of Laundry Care by Category: % Value Growth 2014-2019 Table 11 Sales of Laundry Aids by Category: Value 2014-2019 Table 12 Sales of Laundry Aids by Category: % Value Growth 2014-2019 Table 13 Sales of Laundry Detergents by Category: Value 2014-2019 Table 14 Sales of Laundry Detergents by Category: % Value Growth 2014-2019 Table 15 NBO Company Shares of Laundry Care: % Value 2015-2019 Table 16 LBN Brand Shares of Laundry Care: % Value 2016-2019 Table 17 Forecast Sales of Laundry Care by Category: Value 2019-2024 Table 18 Forecast Sales of Laundry Care by Category: % Value Growth 2019-2024DISHWASHING
Prospects
Competitive Landscape
CHART 5 Dishwashing: Supermarket
CHART 6 Dishwashing: Convenience Store
Category Data
Table 19 Sales of Dishwashing by Category: Value 2014-2019 Table 20 Sales of Dishwashing by Category: % Value Growth 2014-2019 Table 21 NBO Company Shares of Dishwashing: % Value 2015-2019 Table 22 LBN Brand Shares of Dishwashing: % Value 2016-2019 Table 23 Forecast Sales of Dishwashing by Category: Value 2019-2024 Table 24 Forecast Sales of Dishwashing by Category: % Value Growth 2019-2024SURFACE CARE
Prospects
Competitive Landscape
CHART 7 Surface Care: Supermarket
CHART 8 Surface Care: Supermarket
Category Data
Table 25 Sales of Surface Care by Category: Value 2014-2019 Table 26 Sales of Surface Care by Category: % Value Growth 2014-2019 Table 27 NBO Company Shares of Surface Care: % Value 2015-2019 Table 28 LBN Brand Shares of Surface Care: % Value 2016-2019 Table 29 Forecast Sales of Surface Care by Category: Value 2019-2024 Table 30 Forecast Sales of Surface Care by Category: % Value Growth 2019-2024BLEACH
Prospects
Competitive Landscape
CHART 9 Bleach: Supermarket
Category Data
Table 31 Sales of Bleach: Value 2014-2019 Table 32 Sales of Bleach: % Value Growth 2014-2019 Table 33 NBO Company Shares of Bleach: % Value 2015-2019 Table 34 LBN Brand Shares of Bleach: % Value 2016-2019 Table 35 Forecast Sales of Bleach: Value 2019-2024 Table 36 Forecast Sales of Bleach: % Value Growth 2019-2024TOILET CARE
Prospects
Competitive Landscape
CHART 10 Toilet Care: Supermarket (a)
CHART 11 Toilet Care: Supermarket (b)
Category Data
Table 37 Sales of Toilet Care by Category: Value 2014-2019 Table 38 Sales of Toilet Care by Category: % Value Growth 2014-2019 Table 39 NBO Company Shares of Toilet Care: % Value 2015-2019 Table 40 LBN Brand Shares of Toilet Care: % Value 2016-2019 Table 41 Forecast Sales of Toilet Care by Category: Value 2019-2024 Table 42 Forecast Sales of Toilet Care by Category: % Value Growth 2019-2024POLISHES
Prospects
Competitive Landscape
CHART 12 Polishes: Convenience Store
Category Data
Table 43 Sales of Polishes by Category: Value 2014-2019 Table 44 Sales of Polishes by Category: % Value Growth 2014-2019 Table 45 NBO Company Shares of Polishes: % Value 2015-2019 Table 46 LBN Brand Shares of Polishes: % Value 2016-2019 Table 47 Forecast Sales of Polishes by Category: Value 2019-2024 Table 48 Forecast Sales of Polishes by Category: % Value Growth 2019-2024AIR CARE
Prospects
Competitive Landscape
CHART 13 Air Care: Supermarket (a)
CHART 14 Air Care: Supermarket (b)
Category Data
Table 49 Sales of Air Care by Category: Value 2014-2019 Table 50 Sales of Air Care by Category: % Value Growth 2014-2019 Table 51 NBO Company Shares of Air Care: % Value 2015-2019 Table 52 LBN Brand Shares of Air Care: % Value 2016-2019 Table 53 Forecast Sales of Air Care by Category: Value 2019-2024 Table 54 Forecast Sales of Air Care by Category: % Value Growth 2019-2024HOME INSECTICIDES
Prospects
Competitive Landscape
CHART 15 Home Insecticides: Supermarket (a)
CHART 16 Home Insecticides: Supermarket (b)