M00013656
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Availability date: 12/05/2024
Despite a slowing economy, consumer spending continues to grow, spurred not only by the large cohort of middle-class, free-spending younger consumers but also by older consumers spending more to trade up to premium products and services. The number of online shoppers, especially those using mobile devices, continues to increase at a robust rate. The rapidly ageing population is expected to create significant demand for a variety of age-related goods and services in coming years.
Euromonitor's 'Consumer Lifestyles in China report' analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.