Product Code: TBVN
TABLE OF CONTENTS
List Of Contents And Tables
EXECUTIVE SUMMARY
Tobacco in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for tobacco?
OPERATING ENVIRONMENT
Legislation
Legislative overview
Summary 1 Legislation Summary at a Glance
Smoking prevalence
Health warnings
Plain packaging
Point-of-sale display bans
Smoking in public places
Flavoured tobacco product ban
Vapour products
PRODUCTION/IMPORTS/EXPORTS
MARKET INDICATORS
Table 1 Number of Adult Smokers by Gender 2016-2021
MARKET DATA
Table 2 Sales of Tobacco by Category: Volume 2016-2021
Table 3 Sales of Tobacco by Category: Value 2016-2021
Table 4 Sales of Tobacco by Category: % Volume Growth 2016-2021
Table 5 Sales of Tobacco by Category: % Value Growth 2016-2021
Table 6 Forecast Sales of Tobacco by Category: Volume 2021-2026
Table 7 Forecast Sales of Tobacco by Category: Value 2021-2026
Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2021-2026
Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 2 Research Sources
CIGARETTES IN VIETNAM
KEY DATA FINDINGS
2021 DEVELOPMENTS
Closure of country's borders leads to a steep decline in illicit trade, boosting domestic sales of cigarettes instead
Cigarettes continues to see premiumisation in spite of economic uncertainty
Vinataba retains its dominance despite losing further share to its multinational rivals
PROSPECTS AND OPPORTUNITIES
Cigarettes set to return to growth alongside economic recovery
Excise tax increase foreseen for cigarettes in the forecast period
Rising health awareness expected to limit growth in cigarettes
TAXATION AND PRICING
Taxation rates
Summary 3 Taxation and Duty Levies 2016-2021
Average cigarette pack price breakdown
Summary 4 Average Cigarette Pack Price Breakdown: Brand Examples
CATEGORY DATA
Table 10 Sales of Cigarettes: Volume 2016-2021
Table 11 Sales of Cigarettes by Category: Value 2016-2021
Table 12 Sales of Cigarettes: % Volume Growth 2016-2021
Table 13 Sales of Cigarettes by Category: % Value Growth 2016-2021
Table 14 Sales of Cigarettes by Blend: % Volume 2016-2021
Table 15 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2016-2021
Table 16 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2016-2021
Table 17 Sales of Cigarettes by Pack Size: % Volume 2016-2021
Table 18 Sales of Cigarettes by Price Band: % Volume 2016-2021
Table 19 NBO Company Shares of Cigarettes: % Volume 2017-2021
Table 20 LBN Brand Shares of Cigarettes: % Volume 2018-2021
Table 21 Sales of Cigarettes by Distribution Format: % Volume 2016-2021
Table 22 Illicit Trade Estimate of Cigarettes: Volume 2016-2021
Table 23 Forecast Sales of Cigarettes: Volume 2021-2026
Table 24 Forecast Sales of Cigarettes by Category: Value 2021-2026
Table 25 Forecast Sales of Cigarettes: % Volume Growth 2021-2026
Table 26 Forecast Sales of Cigarettes by Category: % Value Growth 2021-2026
Table 27 Forecast Sales of Cigarettes by Blend: % Volume 2021-2026
Table 28 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2021-2026
Table 29 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2021-2026
Table 30 Forecast Sales of Cigarettes by Pack Size: % Volume 2021-2026
Table 31 Forecast Sales of Cigarettes by Price Band: % Volume 2021-2026
CIGARS, CIGARILLOS AND SMOKING TOBACCO IN VIETNAM
KEY DATA FINDINGS
2021 DEVELOPMENTS
Affluent consumer base sustains growth in cigars
Lack of strong competition and weak distribution a feature of cigars, cigarillos and smoking tobacco
Economic pressures force low-income consumers to reassess their habit
PROSPECTS AND OPPORTUNITIES
Cigars set to continue developing thanks to investment from Vinataba
Little interest in cigarillos
Small but loyal consumer base expected to sustain growth in smoking tobacco
CATEGORY DATA
Table 32 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2016-2021
Table 33 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2016-2021
Table 34 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2016-2021
Table 35 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2016-2021
Table 36 Sales of Cigars by Size: % Volume 2016-2021
Table 37 NBO Company Shares of Cigars and Cigarillos: % Volume 2017-2021
Table 38 LBN Brand Shares of Cigars and Cigarillos: % Volume 2018-2021
Table 39 NBO Company Shares of Cigars: % Volume 2017-2021
Table 40 LBN Brand Shares of Cigars: % Volume 2018-2021
Table 41 Distribution of Cigars and Cigarillos by Format: % Volume 2016-2021
Table 42 Distribution of Smoking Tobacco by Format: % Volume 2016-2021
Table 43 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2021-2026
Table 44 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2021-2026
Table 45 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2021-2026
Table 46 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2021-2026
SMOKELESS TOBACCO, E-VAPOUR PRODUCTS AND HEATED TOBACCO IN VIETNAM
KEY DATA FINDINGS
2021 DEVELOPMENTS
Regulation on e-vapour products and heated tobacco yet to be signed into law
The sale of e-vapour products and heated tobacco remains a grey area with Vinataba not yet distributing these products
Smokeless tobacco continues to attract little interest
PROSPECTS AND OPPORTUNITIES
Vietnam's Ministry of Health expected to introduce a ban on e-cigarettes and shisha in the forecast period
Young consumers expected to embrace e-vapour products and heated tobacco
Tobacco free oral nicotine expected to maintain a negligible presence in Vietnam
CATEGORY DATA
Table 47 Forecast Sales of Tobacco Heating Devices: Volume 2021-2026
Table 48 Forecast Sales of Tobacco Heating Devices: % Volume Growth 2021-2026
Table 49 Forecast Sales of Heated Tobacco: Volume 2021-2026
Table 50 Forecast Sales of Heated Tobacco: % Volume Growth 2021-2026
Table 51 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2021-2026
Table 52 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2021-2026