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Snacks in Cameroon

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Cameroonian consumers remain very price sensitive, especially as the country continues to face a tough macroeconomic situation compounded by political crises that have hindered trade in the north and in English-speaking regions. Local consumers generally favour affordable snacks like sweet biscuits, tablets in chocolate confectionery and boiled sweets in sugar confectionery. Demand is much more limited for more expensive options, such as cookies, salty snacks and boxed. Increased demand for ice...

Euromonitor International's Snacks in Cameroon report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2017-2021, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2026, clearly indicating how the market is expected to change.

Product coverage: Confectionery, Ice Cream, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Snacks market; Pinpoint growth sectors and identify factors driving change; Understand the competitive environment, the market's major players and leading brands; Use five-year forecasts to assess how the market is predicted to develop.
Product Code: SNOO

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

Key trends in 2022 Competitive landscape Channel developments What next for snacks?

MARKET DATA

Table 1 Sales of Snacks by Category: Volume 2017-2022 Table 2 Sales of Snacks by Category: Value 2017-2022 Table 3 Sales of Snacks by Category: % Volume Growth 2017-2022 Table 4 Sales of Snacks by Category: % Value Growth 2017-2022 Table 5 NBO Company Shares of Snacks: % Value 2018-2022 Table 6 LBN Brand Shares of Snacks: % Value 2019-2022 Table 7 Penetration of Private Label by Category: % Value 2017-2022 Table 8 Distribution of Snacks by Format: % Value 2017-2022 Table 9 Forecast Sales of Snacks by Category: Volume 2022-2027 Table 10 Forecast Sales of Snacks by Category: Value 2022-2027 Table 11 Forecast Sales of Snacks by Category: % Volume Growth 2022-2027 Table 12 Forecast Sales of Snacks by Category: % Value Growth 2022-2027

DISCLAIMER

SOURCES

Summary 1 Research Sources

CHOCOLATE CONFECTIONERY IN CAMEROON

KEY DATA FINDINGS

2022 DEVELOPMENTS

Chocolate tablets drive growth, as dominant Chococam widens its distribution Healthier chocolate gains traction Increased import duties undermine demand for imported offerings

PROSPECTS AND OPPORTUNITIES

Expansion of the middle class will drive demand growth for chocolate confectionery Artisanal producers will expand on the back of the deepening health and wellness trend Supermarkets will grow in importance as a distribution channel

CATEGORY DATA

Table 13 Sales of Chocolate Confectionery by Category: Volume 2017-2022 Table 14 Sales of Chocolate Confectionery by Category: Value 2017-2022 Table 15 Sales of Chocolate Confectionery by Category: % Volume Growth 2017-2022 Table 16 Sales of Chocolate Confectionery by Category: % Value Growth 2017-2022 Table 17 Sales of Chocolate Tablets by Type: % Value 2017-2022 Table 18 NBO Company Shares of Chocolate Confectionery: % Value 2018-2022 Table 19 LBN Brand Shares of Chocolate Confectionery: % Value 2019-2022 Table 20 Distribution of Chocolate Confectionery by Format: % Value 2017-2022 Table 21 Forecast Sales of Chocolate Confectionery by Category: Volume 2022-2027 Table 22 Forecast Sales of Chocolate Confectionery by Category: Value 2022-2027 Table 23 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2022-2027 Table 24 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2022-2027

GUM IN CAMEROON

KEY DATA FINDINGS

2022 DEVELOPMENTS

Chewing gum is seen to help relaxation Increase in smoking prevalence boosts demand Sugar-free variants struggle to gain traction

PROSPECTS AND OPPORTUNITIES

Affordability and accessibility key driving factors behind the surge in future demand International brands may become more visible Informal sales by hawkers and roadside vendors set to remain significant

CATEGORY DATA

Table 25 Sales of Gum by Category: Volume 2017-2022 Table 26 Sales of Gum by Category: Value 2017-2022 Table 27 Sales of Gum by Category: % Volume Growth 2017-2022 Table 28 Sales of Gum by Category: % Value Growth 2017-2022 Table 29 NBO Company Shares of Gum: % Value 2018-2022 Table 30 LBN Brand Shares of Gum: % Value 2019-2022 Table 31 Distribution of Gum by Format: % Value 2017-2022 Table 32 Forecast Sales of Gum by Category: Volume 2022-2027 Table 33 Forecast Sales of Gum by Category: Value 2022-2027 Table 34 Forecast Sales of Gum by Category: % Volume Growth 2022-2027 Table 35 Forecast Sales of Gum by Category: % Value Growth 2022-2027

SUGAR CONFECTIONERY IN CAMEROON

KEY DATA FINDINGS

2022 DEVELOPMENTS

With children the main consumers, boiled sweets and lollipops are predominant Wide distribution and marketing support help Tiger Brands to reinforce its leadership position Traditional grocery retailers sell boiled sweets individually

PROSPECTS AND OPPORTUNITIES

An expanding and youthful population will remain the main driver of growth More value-added products will be launched Rise in smoking prevalence will boost demand for boiled sweets infused with menthol

CATEGORY DATA

Table 36 Sales of Sugar Confectionery by Category: Volume 2017-2022 Table 37 Sales of Sugar Confectionery by Category: Value 2017-2022 Table 38 Sales of Sugar Confectionery by Category: % Volume Growth 2017-2022 Table 39 Sales of Sugar Confectionery by Category: % Value Growth 2017-2022 Table 40 Sales of Pastilles, Gummies, Jellies and Chews by Type: % Value 2017-2022 Table 41 NBO Company Shares of Sugar Confectionery: % Value 2018-2022 Table 42 LBN Brand Shares of Sugar Confectionery: % Value 2019-2022 Table 43 Distribution of Sugar Confectionery by Format: % Value 2017-2022 Table 44 Forecast Sales of Sugar Confectionery by Category: Volume 2022-2027 Table 45 Forecast Sales of Sugar Confectionery by Category: Value 2022-2027 Table 46 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2022-2027 Table 47 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2022-2027

SWEET BISCUITS, SNACK BARS AND FRUIT SNACKS IN CAMEROON

KEY DATA FINDINGS

2022 DEVELOPMENTS

Plain biscuits remain dominant, but chocolate coated biscuits are growing in popularity Modern grocery retail an increasingly important distribution channel Fine Biscuits plots a comeback

PROSPECTS AND OPPORTUNITIES

Increased local production will help to keep pricing competitive Local players will step up their marketing efforts Health and wellness offerings will emerge

CATEGORY DATA

Table 48 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2017-2022 Table 49 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2017-2022 Table 50 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2017-2022 Table 51 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2017-2022 Table 52 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2018-2022 Table 53 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2019-2022 Table 54 NBO Company Shares of Sweet Biscuits: % Value 2018-2022 Table 55 LBN Brand Shares of Sweet Biscuits: % Value 2019-2022 Table 56 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2017-2022 Table 57 Distribution of Sweet Biscuits by Format: % Value 2017-2022 Table 58 Distribution of Fruit Snacks by Format: % Value 2017-2022 Table 59 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2022-2027 Table 60 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2022-2027 Table 61 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2022-2027 Table 62 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2022-2027

ICE CREAM IN CAMEROON

KEY DATA FINDINGS

2022 DEVELOPMENTS

Increased awareness of hygiene boosts demand for packaged ice cream Private label dominates take-home ice cream Growing number of ice cream parlours serve up a premium experience

PROSPECTS AND OPPORTUNITIES

With supermarkets expanding, private label will remain significant The informal sector poses a big threat for the take-home category Huge potential for growth in packaged single portion water ice cream

CATEGORY DATA

Table 63 Sales of Ice Cream by Category: Volume 2017-2022 Table 64 Sales of Ice Cream by Category: Value 2017-2022 Table 65 Sales of Ice Cream by Category: % Volume Growth 2017-2022 Table 66 Sales of Ice Cream by Category: % Value Growth 2017-2022 Table 67 NBO Company Shares of Ice Cream: % Value 2018-2022 Table 68 LBN Brand Shares of Ice Cream: % Value 2019-2022 Table 69 Distribution of Ice Cream by Format: % Value 2017-2022 Table 70 Forecast Sales of Ice Cream by Category: Volume 2022-2027 Table 71 Forecast Sales of Ice Cream by Category: Value 2022-2027 Table 72 Forecast Sales of Ice Cream by Category: % Volume Growth 2022-2027 Table 73 Forecast Sales of Ice Cream by Category: % Value Growth 2022-2027

SAVOURY SNACKS IN CAMEROON

KEY DATA FINDINGS

2022 DEVELOPMENTS

Savoury biscuits rank a distant second to sweet biscuits High pricing hobbles demand for imported potato chips Roadside vendors dominate popcorn

PROSPECTS AND OPPORTUNITIES

Relatively high pricing will constrain growth Supermarket expansion will make private label more widely available Urbanisation will underpin growth

CATEGORY DATA

Table 74 Sales of Savoury Snacks by Category: Volume 2017-2022 Table 75 Sales of Savoury Snacks by Category: Value 2017-2022 Table 76 Sales of Savoury Snacks by Category: % Volume Growth 2017-2022 Table 77 Sales of Savoury Snacks by Category: % Value Growth 2017-2022 Table 78 NBO Company Shares of Savoury Snacks: % Value 2018-2022 Table 79 LBN Brand Shares of Savoury Snacks: % Value 2019-2022 Table 80 Distribution of Savoury Snacks by Format: % Value 2017-2022 Table 81 Forecast Sales of Savoury Snacks by Category: Volume 2022-2027 Table 82 Forecast Sales of Savoury Snacks by Category: Value 2022-2027 Table 83 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2022-2027 Table 84 Forecast Sales of Savoury Snacks by Category: % Value Growth 2022-2027