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Snacks in Greece

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As Greece emerges from the pandemic with eased restrictions, consumers return to socialising and school and work outside of the home, reshaping growth patterns within snacks. Impulse purchases and on-the-go consumption are rising, and at-home consumption trends are falling. However, some habits die hard, and the pandemic-inspired tendency to replace meals with snacks is emerging as a trend that is pushing producers to adapt. Already-rising health consciousness has been accelerated by COVID-19 an...

Euromonitor International's Snacks in Greece report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2017-2021, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2026, clearly indicating how the market is expected to change.

Product coverage: Confectionery, Ice Cream, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Snacks market; Pinpoint growth sectors and identify factors driving change; Understand the competitive environment, the market's major players and leading brands; Use five-year forecasts to assess how the market is predicted to develop.
Product Code: SNGR

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

Snacks in 2022: The big picture Key trends in 2022 Competitive landscape Channel developments What next for snacks? CHART 1 Snacks Value Sales Growth Scenarios: 2020-2027 CHART 2 Snacks Impact of Drivers on Value Sales: 2020-2027

MARKET DATA

Table 1 Sales of Snacks by Category: Volume 2017-2022 Table 2 Sales of Snacks by Category: Value 2017-2022 Table 3 Sales of Snacks by Category: % Volume Growth 2017-2022 Table 4 Sales of Snacks by Category: % Value Growth 2017-2022 Table 5 NBO Company Shares of Snacks: % Value 2018-2022 Table 6 LBN Brand Shares of Snacks: % Value 2019-2022 Table 7 Penetration of Private Label by Category: % Value 2017-2022 Table 8 Distribution of Snacks by Format: % Value 2017-2022 Table 9 Forecast Sales of Snacks by Category: Volume 2022-2027 Table 10 Forecast Sales of Snacks by Category: Value 2022-2027 Table 11 Forecast Sales of Snacks by Category: % Volume Growth 2022-2027 Table 12 Forecast Sales of Snacks by Category: % Value Growth 2022-2027

DISCLAIMER

SOURCES

Summary 1 Research Sources

CHOCOLATE CONFECTIONERY IN GREECE

KEY DATA FINDINGS

2022 DEVELOPMENTS

Eco trends inform innovation in both products and packaging Rising demand calls for free-from claims and all-natural ingredients Ion and Mondelez remain on top as they innovate to adapt

PROSPECTS AND OPPORTUNITIES

Vegan demand to rise but products likely to remain niche for the forecast period Health trends to drive innovation while smaller formats gain ground Local companies to benefit from growing interest in traditional ingredients

CATEGORY DATA

Table 13 Sales of Chocolate Confectionery by Category: Volume 2017-2022 Table 14 Sales of Chocolate Confectionery by Category: Value 2017-2022 Table 15 Sales of Chocolate Confectionery by Category: % Volume Growth 2017-2022 Table 16 Sales of Chocolate Confectionery by Category: % Value Growth 2017-2022 Table 17 Sales of Chocolate Tablets by Type: % Value 2017-2022 Table 18 NBO Company Shares of Chocolate Confectionery: % Value 2018-2022 Table 19 LBN Brand Shares of Chocolate Confectionery: % Value 2019-2022 Table 20 Distribution of Chocolate Confectionery by Format: % Value 2017-2022 Table 21 Forecast Sales of Chocolate Confectionery by Category: Volume 2022-2027 Table 22 Forecast Sales of Chocolate Confectionery by Category: Value 2022-2027 Table 23 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2022-2027 Table 24 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2022-2027

GUM IN GREECE

KEY DATA FINDINGS

2022 DEVELOPMENTS

New flavours aim to boost sales; Mars redesigns packaging for attention Gum positioned as oral care as players focus on functionality Small local grocers holds all the cards as e-commerce struggles

PROSPECTS AND OPPORTUNITIES

Gum faces inevitable fall in the forecast period despite producers' efforts Environmental awareness to direct development in packaging Difficulties aside, gum looks forward to new product developments

CATEGORY DATA

Table 25 Sales of Gum by Category: Volume 2017-2022 Table 26 Sales of Gum by Category: Value 2017-2022 Table 27 Sales of Gum by Category: % Volume Growth 2017-2022 Table 28 Sales of Gum by Category: % Value Growth 2017-2022 Table 29 Sales of Gum by Flavour: Rankings 2017-2022 Table 30 NBO Company Shares of Gum: % Value 2018-2022 Table 31 LBN Brand Shares of Gum: % Value 2019-2022 Table 32 Distribution of Gum by Format: % Value 2017-2022 Table 33 Forecast Sales of Gum by Category: Volume 2022-2027 Table 34 Forecast Sales of Gum by Category: Value 2022-2027 Table 35 Forecast Sales of Gum by Category: % Volume Growth 2022-2027 Table 36 Forecast Sales of Gum by Category: % Value Growth 2022-2027

SUGAR CONFECTIONERY IN GREECE

KEY DATA FINDINGS

2022 DEVELOPMENTS

Halls still ahead and halva boosts local brands Parents shift to healthy treats for kids as sugar-free trend rises Halva combines with superfoods to meet evolving demand

PROSPECTS AND OPPORTUNITIES

Demand for smaller formats to grow in the wake of eased restrictions Health-focused development necessary to cater to consumer concern Cannabis offers potential for innovation in medicated confectionery

CATEGORY DATA

Summary 2 Other Sugar Confectionery by Product Type: 2022 Table 37 Sales of Sugar Confectionery by Category: Volume 2017-2022 Table 38 Sales of Sugar Confectionery by Category: Value 2017-2022 Table 39 Sales of Sugar Confectionery by Category: % Volume Growth 2017-2022 Table 40 Sales of Sugar Confectionery by Category: % Value Growth 2017-2022 Table 41 Sales of Pastilles, Gummies, Jellies and Chews by Type: % Value 2017-2022 Table 42 NBO Company Shares of Sugar Confectionery: % Value 2018-2022 Table 43 LBN Brand Shares of Sugar Confectionery: % Value 2019-2022 Table 44 Distribution of Sugar Confectionery by Format: % Value 2017-2022 Table 45 Forecast Sales of Sugar Confectionery by Category: Volume 2022-2027 Table 46 Forecast Sales of Sugar Confectionery by Category: Value 2022-2027 Table 47 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2022-2027 Table 48 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2022-2027

SWEET BISCUITS, SNACK BARS AND FRUIT SNACKS IN GREECE

KEY DATA FINDINGS

2022 DEVELOPMENTS

Dried fruit grows thanks to high levels of vitamins Snack bars snaps back into shape Health trends prevail and packaging goes greener

PROSPECTS AND OPPORTUNITIES

Protein/energy bars to drive growth in snack bars Consumers to call for more pure, natural ingredients Players will invest in healthy biscuits in line with current demand

CATEGORY DATA

Table 49 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2017-2022 Table 50 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2017-2022 Table 51 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2017-2022 Table 52 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2017-2022 Table 53 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2018-2022 Table 54 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2019-2022 Table 55 NBO Company Shares of Sweet Biscuits: % Value 2018-2022 Table 56 LBN Brand Shares of Sweet Biscuits: % Value 2019-2022 Table 57 NBO Company Shares of Snack Bars: % Value 2018-2022 Table 58 LBN Brand Shares of Snack Bars: % Value 2019-2022 Table 59 NBO Company Shares of Fruit Snacks: % Value 2018-2022 Table 60 LBN Brand Shares of Fruit Snacks: % Value 2019-2022 Table 61 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2017-2022 Table 62 Distribution of Sweet Biscuits by Format: % Value 2017-2022 Table 63 Distribution of Snack Bars by Format: % Value 2017-2022 Table 64 Distribution of Fruit Snacks by Format: % Value 2017-2022 Table 65 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2022-2027 Table 66 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2022-2027 Table 67 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2022-2027 Table 68 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2022-2027

ICE CREAM IN GREECE

KEY DATA FINDINGS

2022 DEVELOPMENTS

Vegan varieties expand but dairy still rules New flavours combine in healthy-positioned products Success of food delivery platform pushes players to adapt

PROSPECTS AND OPPORTUNITIES

Health-oriented, free-from options will grow but remain comparatively small Travel and tourism to boost sales and prompt new products Co-branding collaborations to continue while impulse ice cream maintains lead

CATEGORY DATA

Table 69 Sales of Ice Cream by Category: Volume 2017-2022 Table 70 Sales of Ice Cream by Category: Value 2017-2022 Table 71 Sales of Ice Cream by Category: % Volume Growth 2017-2022 Table 72 Sales of Ice Cream by Category: % Value Growth 2017-2022 Table 73 Sales of Ice Cream by Leading Flavours: Rankings 2017-2022 Table 74 Sales of Impulse Ice Cream by Format: % Value 2017-2022 Table 75 NBO Company Shares of Ice Cream: % Value 2018-2022 Table 76 LBN Brand Shares of Ice Cream: % Value 2019-2022 Table 77 NBO Company Shares of Impulse Ice Cream: % Value 2018-2022 Table 78 LBN Brand Shares of Impulse Ice Cream: % Value 2019-2022 Table 79 NBO Company Shares of Take-home Ice Cream: % Value 2018-2022 Table 80 LBN Brand Shares of Take-home Ice Cream: % Value 2019-2022 Table 81 Distribution of Ice Cream by Format: % Value 2017-2022 Table 82 Forecast Sales of Ice Cream by Category: Volume 2022-2027 Table 83 Forecast Sales of Ice Cream by Category: Value 2022-2027 Table 84 Forecast Sales of Ice Cream by Category: % Volume Growth 2022-2027 Table 85 Forecast Sales of Ice Cream by Category: % Value Growth 2022-2027

SAVOURY SNACKS IN GREECE

KEY DATA FINDINGS

2022 DEVELOPMENTS

Savoury snacks benefit from meal-replacement trend Nuts provide protein while potato chips welcome new flavours Tasty Foods holds on to number one position in savoury snacks

PROSPECTS AND OPPORTUNITIES

Demand for healthy options to shape landscape during forecast period Rice snacks to benefit from naturally healthy positioning Impulse purchases likely to give way to supermarket shopping amid rising price sensitivity

CATEGORY DATA

Summary 3 Other Savoury Snacks by Product Type: 2022 Table 86 Sales of Savoury Snacks by Category: Volume 2017-2022 Table 87 Sales of Savoury Snacks by Category: Value 2017-2022 Table 88 Sales of Savoury Snacks by Category: % Volume Growth 2017-2022 Table 89 Sales of Savoury Snacks by Category: % Value Growth 2017-2022 Table 90 NBO Company Shares of Savoury Snacks: % Value 2018-2022 Table 91 LBN Brand Shares of Savoury Snacks: % Value 2019-2022 Table 92 Distribution of Savoury Snacks by Format: % Value 2017-2022 Table 93 Forecast Sales of Savoury Snacks by Category: Volume 2022-2027 Table 94 Forecast Sales of Savoury Snacks by Category: Value 2022-2027 Table 95 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2022-2027 Table 96 Forecast Sales of Savoury Snacks by Category: % Value Growth 2022-2027