M00014021
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Availability date: 12/05/2024
Writing instruments immediately returned to recording positive growth in Asia Pacific in 2021, following the decline seen a year earlier, when Coronavirus (COVID-19) arrived in the region. Nevertheless, traditional writing instruments will continue to experience competition from the wide range of digital devices that modern consumers are using in their everyday lives, particularly among the younger generations.
Euromonitor International's Writing Instruments in Asia Pacific global briefing offers detailed strategic analysis of the global Personal Accessories market by pinpointing growth sectors and identify factors driving change. The report identifies leading companies and brands within the keenly contested, fashion-driven competitive landscape, trend developments, economic/lifestyle influences, seasonal patterns, market and distribution strategies. Forecasts illustrate how the market is predicted to develop between mature and emerging countries, threats facing the business as well as opportunities to be seized for further growth.
Product coverage: Bags and Luggage, Jewellery, Watches, Writing Instruments.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Introduction
Regional Overview
Leading Companies and Brands
Forecast Projections
Country Snapshots