Product Code: HDPK
TABLE OF CONTENTS
EXECUTIVE SUMMARY
Hot drinks in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for hot drinks?
MARKET DATA
Table 1: Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2016-2021
Table 2: Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2016-2021
Table 3: Retail Sales of Hot Drinks by Category: Volume 2016-2021
Table 4: Retail Sales of Hot Drinks by Category: Value 2016-2021
Table 5: Retail Sales of Hot Drinks by Category: % Volume Growth 2016-2021
Table 6: Retail Sales of Hot Drinks by Category: % Value Growth 2016-2021
Table 7: Foodservice Sales of Hot Drinks by Category: Volume 2016-2021
Table 8: Foodservice Sales of Hot Drinks by Category: % Volume Growth 2016-2021
Table 9: Total Sales of Hot Drinks by Category: Total Volume 2016-2021
Table 10: Total Sales of Hot Drinks by Category: % Total Volume Growth 2016-2021
Table 11: NBO Company Shares of Hot Drinks: % Retail Value 2017-2021
Table 12: LBN Brand Shares of Hot Drinks: % Retail Value 2018-2021
Table 13: Retail Distribution of Hot Drinks by Format: % Volume 2016-2021
Table 14: Retail Distribution of Hot Drinks by Format and Category: % Volume 2021
Table 15: Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2021-2026
Table 16: Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2021-2026
Table 17: Forecast Retail Sales of Hot Drinks by Category: Volume 2021-2026
Table 18: Forecast Retail Sales of Hot Drinks by Category: Value 2021-2026
Table 19: Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2021-2026
Table 20: Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2021-2026
Table 21: Forecast Foodservice Sales of Hot Drinks by Category: Volume 2021-2026
Table 22: Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2021-2026
Table 23: Forecast Total Sales of Hot Drinks by Category: Total Volume 2021-2026
Table 24: Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1: Research Sources
COFFEE IN PAKISTAN
KEY DATA FINDINGS
2021 DEVELOPMENTS
Shift from tea to coffee and fewer restrictions benefit sales in 2021
Consumers remain price sensitive boosting instant coffee sales in 2021
Nescafe remains leading brand in 2021 due to wide range of instant coffee
PROSPECTS AND OPPORTUNITIES
Rise in coffee sales likely during the forecast period, thanks to modernisation trend
Tighter controls likely to benefit sales of coffee during the forecast period
Promotions and marketing set to drive demand during the forecast period
CATEGORY DATA
Table 25: Retail Sales of Coffee by Category: Volume 2016-2021
Table 26: Retail Sales of Coffee by Category: Value 2016-2021
Table 27: Retail Sales of Coffee by Category: % Volume Growth 2016-2021
Table 28: Retail Sales of Coffee by Category: % Value Growth 2016-2021
Table 29: NBO Company Shares of Coffee: % Retail Value 2017-2021
Table 30: LBN Brand Shares of Coffee: % Retail Value 2018-2021
Table 31: Forecast Retail Sales of Coffee by Category: Volume 2021-2026
Table 32: Forecast Retail Sales of Coffee by Category: Value 2021-2026
Table 33: Forecast Retail Sales of Coffee by Category: % Volume Growth 2021-2026
Table 34: Forecast Retail Sales of Coffee by Category: % Value Growth 2021-2026
TEA IN PAKISTAN
KEY DATA FINDINGS
2021 DEVELOPMENTS
Tea benefits from easing of COVID-19 restrictions in 2021
Tapal Tea remains the top player in 2021 due to a wide variety in brands
Tea sales continues shift from loose to packaged black tea during 2021
PROSPECTS AND OPPORTUNITIES
Retail modernisation set to boost demand for packaged tea during the forecast period
Convenience trend to assist in shifting usage away from loose black tea during the forecast period
Health and wellness trend expected to increase sales of green tea over the forecast period
CATEGORY DATA
Table 35: Retail Sales of Tea by Category: Volume 2016-2021
Table 36: Retail Sales of Tea by Category: Value 2016-2021
Table 37: Retail Sales of Tea by Category: % Volume Growth 2016-2021
Table 38: Retail Sales of Tea by Category: % Value Growth 2016-2021
Table 39: NBO Company Shares of Tea: % Retail Value 2017-2021
Table 40: LBN Brand Shares of Tea: % Retail Value 2018-2021
Table 41: Forecast Retail Sales of Tea by Category: Volume 2021-2026
Table 42: Forecast Retail Sales of Tea by Category: Value 2021-2026
Table 43: Forecast Retail Sales of Tea by Category: % Volume Growth 2021-2026
Table 44: Forecast Retail Sales of Tea by Category: % Value Growth 2021-2026
OTHER HOT DRINKS IN PAKISTAN
KEY DATA FINDINGS
2021 DEVELOPMENTS
Sales rise thanks to convenience trend in 2021
Modernisation of retailing leads to rise in sales during 2021
Milo remains the leading brand in 2021 due to wide distribution network
PROSPECTS AND OPPORTUNITIES
Modernisation likely to boost demand during the forecast period
Higher incomes likely to drive demand during the forecast period
Focus on smaller pack sizes will further boost sales during the forecast period
CATEGORY DATA
Table 45: Retail Sales of Other Hot Drinks by Category: Volume 2016-2021
Table 46: Retail Sales of Other Hot Drinks by Category: Value 2016-2021
Table 47: Retail Sales of Other Hot Drinks by Category: % Volume Growth 2016-2021
Table 48: Retail Sales of Other Hot Drinks by Category: % Value Growth 2016-2021
Table 49: NBO Company Shares of Other Hot Drinks: % Retail Value 2017-2021
Table 50: LBN Brand Shares of Other Hot Drinks: % Retail Value 2018-2021
Table 51: Forecast Retail Sales of Other Hot Drinks by Category: Volume 2021-2026
Table 52: Forecast Retail Sales of Other Hot Drinks by Category: Value 2021-2026
Table 53: Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2021-2026
Table 54: Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2021-2026
