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Eyewear in Brazil

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Description

The vast potential of Brazilian's eyewear industry is still far from being reached. The recent periods of crisis have been negatively impacting the development of eyewear, with access still not being significantly broadened. Furthermore, basic needs such as ophthalmologic services are shrinking among the populations with the most vulnerable financial conditions. In 2020, approximately 60% of the population counted on the government's emergency aid that distributed half of the national minimum wa...

Euromonitor International's Eyewear in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2016-2020), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Contact Lenses and Solutions, Spectacles, Sunglasses.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Eyewear market; Pinpoint growth sectors and identify factors driving change; Understand the competitive environment, the market's major players and leading brands; Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Product Code: EYEBR

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

The negative impact from the pandemic is being partially diluted by consumers resuming stores' visits due to trust in sanitary protocols Price polarisation is making more consumers migrate to illegal trade Local production brings competitive advantages during the pandemic The reheat of the industry started among independent optical stores Large untapped groups of consumers represent opportunities of penetration gains

MARKET DATA

Table 1 Sales of Eyewear by Category: Volume 2016-2021 Table 2 Sales of Eyewear by Category: Value 2016-2021 Table 3 Sales of Eyewear by Category: % Volume Growth 2016-2021 Table 4 Sales of Eyewear by Category: % Value Growth 2016-2021 Table 5 NBO Company Shares of Eyewear: % Value 2016-2020 Table 6 LBN Brand Shares of Eyewear: % Value 2017-2020 Table 7 Distribution of Eyewear by Format: % Value 2016-2021 Table 8 Forecast Sales of Eyewear by Category: Volume 2021-2026 Table 9 Forecast Sales of Eyewear by Category: Value 2021-2026 Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2021-2026 Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2021-2026

DISCLAIMER

SOURCES

Summary 1 Research Sources

CONTACT LENSES AND SOLUTIONS IN BRAZIL

KEY DATA FINDINGS

2021 DEVELOPMENTS

Contact lenses return to growth in 2021 benefitting from the fogging effect of spectacle lenses with the use of masks Functional purposes are prioritized over aesthetic appeal Brazilians still neglect the hygiene of contact lenses with relatively low adherence to solutions

PROSPECTS AND OPPORTUNITIES

Focus on daily disposable lenses expected to gain traction in the forecast period Distribution and efficient communication directed to ophthalmologists expected to remain vital Growing number of children demanding optical correction is a challenging opportunity

CATEGORY DATA

Table 12 Sales of Contact Lenses by Category: Volume 2016-2021 Table 13 Sales of Contact Lenses by Category: Value 2016-2021 Table 14 Sales of Contact Lenses by Category: % Volume Growth 2016-2021 Table 15 Sales of Contact Lenses by Category: % Value Growth 2016-2021 Table 16 Sales of Contact Lens Solutions: Value 2016-2021 Table 17 Sales of Contact Lens Solutions: % Value Growth 2016-2021 Table 18 Sales of Contact Lenses by Type: % Value 2016-2021 Table 19 Sales of Daily Disposable Lenses (DD) by Material: % Value 2016-2021 Table 20 Sales of Daily Disposable Lenses (DD) by Condition: % Value 2016-2021 Table 21 Sales of Frequent Replacement Lenses (FRP) by Material: % Value 2016-2021 Table 22 Sales of Frequent Replacement Lenses (FRP) by Condition: % Value 2016-2021 Table 23 NBO Company Shares of Contact Lenses: % Value 2016-2020 Table 24 LBN Brand Shares of Contact Lenses: % Value 2017-2020 Table 25 Distribution of Contact Lenses by Format: % Value 2016-2021 Table 26 Distribution of Contact Lens Solutions by Format: % Value 2016-2021 Table 27 Forecast Sales of Contact Lenses by Category: Volume 2021-2026 Table 28 Forecast Sales of Contact Lenses by Category: Value 2021-2026 Table 29 Forecast Sales of Contact Lenses by Category: % Volume Growth 2021-2026 Table 30 Forecast Sales of Contact Lenses by Category: % Value Growth 2021-2026 Table 31 Forecast Sales of Contact Lens Solutions: Value 2021-2026 Table 32 Forecast Sales of Contact Lens Solutions: % Value Growth 2021-2026

SPECTACLES IN BRAZIL

KEY DATA FINDINGS

2021 DEVELOPMENTS

Timid growth in 2021 is still far from recovering to pre-pandemic levels Market polarisation is distancing lower income consumers from spectacles Digitalization goes beyond e-commerce and works to engage consumers

PROSPECTS AND OPPORTUNITIES

Growing numbers of eye health problems are expected to be the main driver of growth in the forecast period Opportunities with young consumers will be important strategically but difficult operationally Innovation expected to become an important competitive differentiation

CATEGORY DATA

Table 33 Sales of Spectacles by Category: Volume 2016-2021 Table 34 Sales of Spectacles by Category: Value 2016-2021 Table 35 Sales of Spectacles by Category: % Volume Growth 2016-2021 Table 36 Sales of Spectacles by Category: % Value Growth 2016-2021 Table 37 Sales of Spectacle Lenses by Type: % Value 2016-2021 Table 38 NBO Company Shares of Spectacles: % Value 2016-2020 Table 39 LBN Brand Shares of Spectacles: % Value 2017-2020 Table 40 Distribution of Spectacles by Format: % Value 2016-2021 Table 41 Forecast Sales of Spectacles by Category: Volume 2021-2026 Table 42 Forecast Sales of Spectacles by Category: Value 2021-2026 Table 43 Forecast Sales of Spectacles by Category: % Volume Growth 2021-2026 Table 44 Forecast Sales of Spectacles by Category: % Value Growth 2021-2026

SUNGLASSES IN BRAZIL

KEY DATA FINDINGS

2021 DEVELOPMENTS

Reduced flows of touristic activity continue to negatively impact sunglasses in 2021 Despite having a relatively limited presence, locally produced sunglasses are benefitting from competitive advantages Illegal trade, which has been worsened by the pandemic, continues to pose the biggest threat to sunglasses

PROSPECTS AND OPPORTUNITIES

In the forecast period major players will have potential for growth with the expansion in points of sales and a focus on fashionable appeals Players shifting to spectacles for correction could shade the evolution of sunglasses Despite the challenging import environment, licensing and portfolio extensions will be on the rise

CATEGORY DATA

Table 45 Sales of Sunglasses: Volume 2016-2021 Table 46 Sales of Sunglasses: Value 2016-2021 Table 47 Sales of Sunglasses: % Volume Growth 2016-2021 Table 48 Sales of Sunglasses: % Value Growth 2016-2021 Table 49 NBO Company Shares of Sunglasses: % Value 2016-2020 Table 50 LBN Brand Shares of Sunglasses: % Value 2017-2020 Table 51 Distribution of Sunglasses by Format: % Value 2016-2021 Table 52 Forecast Sales of Sunglasses: Volume 2021-2026 Table 53 Forecast Sales of Sunglasses: Value 2021-2026 Table 54 Forecast Sales of Sunglasses: % Volume Growth 2021-2026 Table 55 Forecast Sales of Sunglasses: % Value Growth 2021-2026