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Hot Drinks in Georgia

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Foodservice outlets throughout Georgia continue to be worse off during 2021 than they were pre-pandemic. In 2020, such outlets were forced to close for almost half of the year as a preventative measure against the spread of COVID-19. This caused severe declines in foodservice volume sales of coffee, tea, and other hot drinks. Whilst the situation has improved, the category will see a smaller rate of growth in 2021 than the decline in 2020. As such, actual sales remain notably below those seen in...

Euromonitor International's Hot Drinks in Georgia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Hot Drinks market; Pinpoint growth sectors and identify factors driving change; Understand the competitive environment, the market's major players and leading brands; Use five-year forecasts to assess how the market is predicted to develop.
Product Code: HDGG

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

Hot drinks in 2021: The big picture 2021 key trends Competitive landscape Retailing developments Foodservice vs retail split What next for hot drinks?

MARKET DATA

Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2016-2021 Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2016-2021 Table 3 Retail Sales of Hot Drinks by Category: Volume 2016-2021 Table 4 Retail Sales of Hot Drinks by Category: Value 2016-2021 Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2016-2021 Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2016-2021 Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2016-2021 Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2016-2021 Table 9 Total Sales of Hot Drinks by Category: Total Volume 2016-2021 Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2016-2021 Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2017-2021 Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2018-2021 Table 13 Retail Distribution of Hot Drinks by Format: % Volume 2016-2021 Table 14 Retail Distribution of Hot Drinks by Format and Category: % Volume 2021 Table 15 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2021-2026 Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2021-2026 Table 17 Forecast Retail Sales of Hot Drinks by Category: Volume 2021-2026 Table 18 Forecast Retail Sales of Hot Drinks by Category: Value 2021-2026 Table 19 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2021-2026 Table 20 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2021-2026 Table 21 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2021-2026 Table 22 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2021-2026 Table 23 Forecast Total Sales of Hot Drinks by Category: Total Volume 2021-2026 Table 24 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2021-2026

DISCLAIMER

SOURCES

Summary 1 Research Sources

COFFEE IN GEORGIA

KEY DATA FINDINGS

2021 DEVELOPMENTS

Fresh ground coffee pods to build on a successful introduction in Georgia E-commerce stores unable to provide alternative to foodservice coffee Larger players continue to grow whilst "others" suffer under pandemic conditions

PROSPECTS AND OPPORTUNITIES

Health perception of coffee to have strong influence on future sales Instant coffee to become the most popular format by 2026 E-commerce to increase its share of fresh coffee sales

CATEGORY DATA

Table 25 Retail Sales of Coffee by Category: Volume 2016-2021 Table 26 Retail Sales of Coffee by Category: Value 2016-2021 Table 27 Retail Sales of Coffee by Category: % Volume Growth 2016-2021 Table 28 Retail Sales of Coffee by Category: % Value Growth 2016-2021 Table 29 NBO Company Shares of Coffee: % Retail Value 2017-2021 Table 30 LBN Brand Shares of Coffee: % Retail Value 2018-2021 Table 31 Forecast Retail Sales of Coffee by Category: Volume 2021-2026 Table 32 Forecast Retail Sales of Coffee by Category: Value 2021-2026 Table 33 Forecast Retail Sales of Coffee by Category: % Volume Growth 2021-2026 Table 34 Forecast Retail Sales of Coffee by Category: % Value Growth 2021-2026

TEA IN GEORGIA

KEY DATA FINDINGS

2021 DEVELOPMENTS

Local production of tea continues to increase thanks to government tea plantation programme and import issues during the pandemic Black tea stays in demand despite economic difficulties Small share increase for e-commerce since most consumers continue to buy in-store

PROSPECTS AND OPPORTUNITIES

Presence of locally produced tea to increase as government scheme continues E-commerce to see small rise as more retailers adopt online platforms Return of customers to foodservice anticipated to contribute to healthy overall growth

CATEGORY DATA

Table 35 Retail Sales of Tea by Category: Volume 2016-2021 Table 36 Retail Sales of Tea by Category: Value 2016-2021 Table 37 Retail Sales of Tea by Category: % Volume Growth 2016-2021 Table 38 Retail Sales of Tea by Category: % Value Growth 2016-2021 Table 39 NBO Company Shares of Tea: % Retail Value 2017-2021 Table 40 LBN Brand Shares of Tea: % Retail Value 2018-2021 Table 41 Forecast Retail Sales of Tea by Category: Volume 2021-2026 Table 42 Forecast Retail Sales of Tea by Category: Value 2021-2026 Table 43 Forecast Retail Sales of Tea by Category: % Volume Growth 2021-2026 Table 44 Forecast Retail Sales of Tea by Category: % Value Growth 2021-2026

OTHER HOT DRINKS IN GEORGIA

KEY DATA FINDINGS

2021 DEVELOPMENTS

Negative effect of pandemic not as strong in category due to small size Major companies grow share thanks to greater resources and adaptability Chocolate-based flavoured powder drinks remains the only category with presence

PROSPECTS AND OPPORTUNITIES

Moderate growth expected with no significant changes Other hot drinks to remain static in the absence of brands activations Bulk of sales volume share to remain in traditional grocery retailers

CATEGORY DATA

Table 45 Retail Sales of Other Hot Drinks by Category: Volume 2016-2021 Table 46 Retail Sales of Other Hot Drinks by Category: Value 2016-2021 Table 47 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2016-2021 Table 48 Retail Sales of Other Hot Drinks by Category: % Value Growth 2016-2021 Table 49 NBO Company Shares of Other Hot Drinks: % Retail Value 2017-2021 Table 50 LBN Brand Shares of Other Hot Drinks: % Retail Value 2018-2021 Table 51 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2021-2026 Table 52 Forecast Retail Sales of Other Hot Drinks by Category: Value 2021-2026 Table 53 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2021-2026 Table 54 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2021-2026