M00012124
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Availability date: 12/05/2024
Since the pandemic, distribution channels have suffered due to the intermittent lockdowns, barring physical stores from operating. This has resulted in retailers facing a tough challenge to make their offerings available to consumers. To overcome this challenge and meet demand, retailers are experimenting with mobile retail formats such as pop-up stores and shop on wheels.
Euromonitor International's Fashion Retailers Experiment with Mobile Retail in India global briefing offers an insight into to the size and shape of the apparel market, highlights buzz topics, emerging trends as well as pressing industry issues. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the clothing and footwear market - be they changes on the supply side, in channel dynamics, economic/ lifestyle /demographic influences or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.
Product coverage: Apparel, Footwear, Sportswear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Introduction
Drivers for Mobile Retail
Target Audience
Examples
Key takeaways