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Tobacco in China

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Description

The overall tobacco industry recorded moderate growth in 2020, despite the disruption caused by Coronavirus (COVID-19), largely thanks to growing consumer preference for premium and mid-priced cigarettes, indicative of increasing disposable incomes, as well as the growing popularity of e-vapour products among young consumers.

Euromonitor International's Tobacco in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Cigarettes, Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco, E-Vapour Products and Heated Tobacco.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Tobacco market; Pinpoint growth sectors and identify factors driving change; Understand the competitive environment, the market's major players and leading brands; Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Product Code: TBCN

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

COVID-19 impact on tobacco COVID-19 country impact Company response Retailing shift What next for tobacco?

OPERATING ENVIRONMENT

Legislation Legislative overview Summary 1 Legislation Summary at a Glance Minimum legal smoking age Smoking prevalence Tar levels Health warnings Plain packaging Advertising and sponsorship Point-of-sale display bans Smoking in public places Low ignition propensity (LIP) cigarette regulation Flavoured tobacco product ban Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

Table 1 Number of Adult Smokers by Gender 2015-2020

MARKET DATA

Table 2 Sales of Tobacco by Category: Volume 2015-2020 Table 3 Sales of Tobacco by Category: Value 2015-2020 Table 4 Sales of Tobacco by Category: % Volume Growth 2015-2020 Table 5 Sales of Tobacco by Category: % Value Growth 2015-2020 Table 6 Forecast Sales of Tobacco by Category: Volume 2020-2025 Table 7 Forecast Sales of Tobacco by Category: Value 2020-2025 Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2020-2025 Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 2 Research Sources

CIGARETTES IN CHINA

KEY DATA FINDINGS

2020 IMPACT

Cigarettes witnesses positive growth in both volume and value Maritime smuggling becomes the main illicit activity Cigarette industry embraces digital transformation

RECOVERY AND OPPORTUNITIES

Growth to slow due to increasing health awareness Premium price band continues to outperform over the forecast period

TAXATION AND PRICING

Taxation rates Summary 3 Taxation and Duty Levies 2015-2020 Average cigarette pack price breakdown Summary 4 Average Cigarette Pack Price Breakdown: Brand Examples

CATEGORY DATA

Table 10 Sales of Cigarettes: Volume 2015-2020 Table 11 Sales of Cigarettes by Category: Value 2015-2020 Table 12 Sales of Cigarettes: % Volume Growth 2015-2020 Table 13 Sales of Cigarettes by Category: % Value Growth 2015-2020 Table 14 Sales of Cigarettes by Blend: % Volume 2015-2020 Table 15 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2015-2020 Table 16 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2015-2020 Table 17 Sales of Cigarettes by Pack Size: % Volume 2015-2020 Table 18 Sales of Cigarettes by Price Band: % Volume 2015-2020 Table 19 NBO Company Shares of Cigarettes: % Volume 2016-2020 Table 20 LBN Brand Shares of Cigarettes: % Volume 2017-2020 Table 21 Sales of Cigarettes by Distribution Format: % Volume 2015-2020 Table 22 Illicit Trade Estimate of Cigarettes: Volume 2015-2020 Table 23 Forecast Sales of Cigarettes: Volume 2020-2025 Table 24 Forecast Sales of Cigarettes by Category: Value 2020-2025 Table 25 Forecast Sales of Cigarettes: % Volume Growth 2020-2025 Table 26 Forecast Sales of Cigarettes by Category: % Value Growth 2020-2025 Table 27 Forecast Sales of Cigarettes by Blend: % Volume 2020-2025 Table 28 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2020-2025 Table 29 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2020-2025 Table 30 Forecast Sales of Cigarettes by Pack Size: % Volume 2020-2025 Table 31 Forecast Sales of Cigarettes by Price Band: % Volume 2020-2025

CIGARS, CIGARILLOS AND SMOKING TOBACCO IN CHINA

KEY DATA FINDINGS

2020 IMPACT

Limited impact on retail channel results in robust growth for cigars Hand-rolled cigars hit a record high

RECOVERY AND OPPORTUNITIES

Although niche, rising demand expected for hand-rolled cigars Domestic brands dominate

CATEGORY DATA

Table 32 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2015-2020 Table 33 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2015-2020 Table 34 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2015-2020 Table 35 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2015-2020 Table 36 Sales of Cigars by Size: % Volume 2015-2020 Table 37 Sales of Cigarillos by Price Platform 2015-2020 Table 38 NBO Company Shares of Cigars and Cigarillos: % Volume 2016-2020 Table 39 LBN Brand Shares of Cigars and Cigarillos: % Volume 2017-2020 Table 40 NBO Company Shares of Cigars: % Volume 2016-2020 Table 41 LBN Brand Shares of Cigars: % Volume 2017-2020 Table 42 Distribution of Cigars and Cigarillos by Format: % Volume 2015-2020 Table 43 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2020-2025 Table 44 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2020-2025 Table 45 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2020-2025 Table 46 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2020-2025

SMOKELESS TOBACCO, E-VAPOUR PRODUCTS AND HEATED TOBACCO IN CHINA

KEY DATA FINDINGS

2020 IMPACT

RELX Technology Co Ltd contributes to the vigorous growth of non cig-a-like closed systems thanks to its retail outlet expansion RELX Technology Co Ltd officially listed in US stock market

RECOVERY AND OPPORTUNITIES

Explosive growth period has passed but prospects remain positive Heated tobacco could offer potential in the future

CATEGORY INDICATORS

Table 47 Number of Adult Vapers 2015-2020

CATEGORY DATA

Table 48 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2015-2020 Table 49 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2015-2020 Table 50 Sales of E-Liquids by Nicotene Strength: % Value 2018-2020 Table 51 NBO Company Shares of E-Vapour Products: % Value 2016-2020 Table 52 LBN Brand Shares of E-Vapour Products: % Value 2017-2020 Table 53 Distribution of E-Vapour Products by Format: % Value 2015-2020 Table 54 Forecast Sales of Tobacco Heating Devices: % Volume Growth 2021-2025 Table 55 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2020-2025 Table 56 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2020-2025

TOBACCO FREE ORAL NICOTINE IN CHINA

2020 IMPACT