World Market for Disposable Hygiene

As markets emerge from the COVID-19-driven consumer environment, the disposable hygiene industry is expected to see continued growth, supported by recovery in developing markets. Industry players are responding to the need for affordable products, emphasising localised supply chains, while also exploring the path to premium innovation. Digitalisation is shaping consumer habits and brand strategies. The report analyses the state of the industry and some of the trends shaping consumer demand.

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Euromonitor International's World Market for Disposable Hygiene global briefing offers an insight into to the size and shape of the tissue and hygiene market, highlights buzz topics, emerging regions, countries and categories as well as pressing industry issues and white spaces. It identifies the opportunity zones within tissue and hygiene, analyses leading companies and brands, assesses the importance of private label and offers strategic analysis of major factors influencing the market - be they new product developments, economic/lifestyle/environmental influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success. Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Rx/Reimbursement Adult Incontinence, Total Tissue and Hygiene. Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Tissue and Hygiene market; Pinpoint growth sectors and identify factors driving change; Understand the competitive environment, the market's major players and leading brands; Use five-year forecasts to assess how the market is predicted to develop.