Product Code: TBES
TABLE OF CONTENTS
List Of Contents And Tables
EXECUTIVE SUMMARY
COVID-19 impact on tobacco
COVID-19 country impact
Company response
Retailing shift
What next for tobacco?
OPERATING ENVIRONMENT
Legislation
Legislative overview
Summary 1 Legislation Summary at a Glance
Minimum legal smoking age
Smoking prevalence
Tar levels
Health warnings
Plain packaging
Advertising and sponsorship
Point-of-sale display bans
Smoking in public places
Low ignition propensity (LIP) cigarette regulation
Flavoured tobacco product ban
Reduced harm
Vapour products
PRODUCTION/IMPORTS/EXPORTS
MARKET INDICATORS
Table 1 Number of Adult Smokers by Gender 2015-2020
MARKET DATA
Table 2 Sales of Tobacco by Category: Volume 2015-2020
Table 3 Sales of Tobacco by Category: Value 2015-2020
Table 4 Sales of Tobacco by Category: % Volume Growth 2015-2020
Table 5 Sales of Tobacco by Category: % Value Growth 2015-2020
Table 6 Forecast Sales of Tobacco by Category: Volume 2020-2025
Table 7 Forecast Sales of Tobacco by Category: Value 2020-2025
Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2020-2025
Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 2 Research Sources
CIGARETTES IN SPAIN
KEY DATA FINDINGS
2020 IMPACT
Rising price sensitivity, lack of tourism and limited access to vending result in significant declines for cigarettes in 2020
Menthol ban in place from 20 May 2020 resulting in consumers searching for alternatives
Philip Morris retains overall leadership but share gains are noted for economy brands in 2020 in the face of rising price sensitivity
RECOVERY AND OPPORTUNITIES
Further challenges for cigarettes over the forecast period
Further shift towards economy cigarettes likely to result in more competitive pricing strategies by players
Despite positive performance predicted for fine cut cigarettes, consumers likely to increasingly consider alternative tobacco products to cigarettes
TAXATION AND PRICING
Taxation rates
Summary 3 Taxation and Duty Levies 2015-2020
Average cigarette pack price breakdown
Summary 4 Average Cigarette Pack Price Breakdown: Brand Examples
CATEGORY DATA
Table 10 Sales of Cigarettes: Volume 2015-2020
Table 11 Sales of Cigarettes by Category: Value 2015-2020
Table 12 Sales of Cigarettes: % Volume Growth 2015-2020
Table 13 Sales of Cigarettes by Category: % Value Growth 2015-2020
Table 14 Sales of Cigarettes by Blend: % Volume 2015-2020
Table 15 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2015-2020
Table 16 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2015-2020
Table 17 Sales of Cigarettes by Pack Size: % Volume 2015-2020
Table 18 Sales of Cigarettes by Price Band: % Volume 2015-2020
Table 19 NBO Company Shares of Cigarettes: % Volume 2016-2020
Table 20 LBN Brand Shares of Cigarettes: % Volume 2017-2020
Table 21 Sales of Cigarettes by Distribution Format: % Volume 2015-2020
Table 22 Illicit Trade Estimate of Cigarettes: Volume 2015-2020
Table 23 Forecast Sales of Cigarettes: Volume 2020-2025
Table 24 Forecast Sales of Cigarettes by Category: Value 2020-2025
Table 25 Forecast Sales of Cigarettes: % Volume Growth 2020-2025
Table 26 Forecast Sales of Cigarettes by Category: % Value Growth 2020-2025
Table 27 Forecast Sales of Cigarettes by Blend: % Volume 2020-2025
Table 28 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2020-2025
Table 29 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2020-2025
Table 30 Forecast Sales of Cigarettes by Pack Size: % Volume 2020-2025
Table 31 Forecast Sales of Cigarettes by Price Band: % Volume 2020-2025
CIGARS, CIGARILLOS AND SMOKING TOBACCO IN SPAIN
KEY DATA FINDINGS
2020 IMPACT
Smoking tobacco benefits from greater shift away from cigarettes due to offering more affordable option to price-sensitive consumers
Cigars suffers from limited social events, while price fighter cigarillos benefit from increasing price sensitivity
Impressive growth rates for players within smoking tobacco due to increasing demand
RECOVERY AND OPPORTUNITIES
Smoking tobacco set to see further demand due to ongoing shift away from cigarettes
Further declines for cigars and cigarillos, although positive performance predicted for price fighter within the latter
Shisha tobacco offers players potential for further development
CATEGORY DATA
Table 32 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2015-2020
Table 33 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2015-2020
Table 34 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2015-2020
Table 35 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2015-2020
Table 36 Sales of Cigars by Size: % Volume 2015-2020
Table 37 Sales of Cigarillos by Price Platform 2015-2020
Table 38 NBO Company Shares of Cigars and Cigarillos: % Volume 2016-2020
Table 39 LBN Brand Shares of Cigars and Cigarillos: % Volume 2017-2020
Table 40 NBO Company Shares of Cigars: % Volume 2016-2020
Table 41 LBN Brand Shares of Cigars: % Volume 2017-2020
Table 42 NBO Company Shares of Cigarillos: % Volume 2016-2020
Table 43 LBN Brand Shares of Cigarillos: % Volume 2017-2020
Table 44 NBO Company Shares of Smoking Tobacco: % Volume 2016-2020
Table 45 LBN Brand Shares of Smoking Tobacco: % Volume 2017-2020
Table 46 NBO Company Shares of Pipe Tobacco: % Volume 2016-2020
Table 47 LBN Brand Shares of Pipe Tobacco: % Volume 2017-2020
Table 48 NBO Company Shares of Fine Cut Tobacco: % Volume 2016-2020
Table 49 LBN Brand Shares of Fine Cut Tobacco: % Volume 2017-2020
Table 50 Distribution of Cigars and Cigarillos by Format: % Volume 2015-2020
Table 51 Distribution of Smoking Tobacco by Format: % Volume 2015-2020
Table 52 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2020-2025
Table 53 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2020-2025
Table 54 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2020-2025
Table 55 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2020-2025
SMOKELESS TOBACCO, E-VAPOUR PRODUCTS AND HEATED TOBACCO IN SPAIN
KEY DATA FINDINGS
2020 IMPACT
Declines for open vaping systems in line with closure of vaping specialists during lockdown influences overall weak value sales performance for e-vapour products
Further dynamic growth for heated tobacco products with category seeing greater competition offered by the new entry of British American Tobacco
Increasing fragmentation within e-vapour products with newer entries already announcing possible withdrawal from Spain due to increasingly restrictive operating environment
RECOVERY AND OPPORTUNITIES
UPEV takes Ministry of Health to task over negative portrayal of e-vapour products
Further growth of e-vapour products set to be driven by non cig-a-like closed system
Ongoing declines in average unit price will encourage greater uptake of tobacco heating devices
CATEGORY INDICATORS
Table 56 Number of Adult Vapers 2015-2020
CATEGORY DATA
Table 57 Sales of Smokeless Tobacco by Category: Volume 2015-2020
Table 58 Sales of Smokeless Tobacco by Category: % Volume Growth 2015-2020
Table 59 Sales of Tobacco Heating Devices: Volume 2015-2020
Table 60 Sales of Tobacco Heating Devices: % Volume Growth 2016-2020
Table 61 Sales of Heated Tobacco: Volume 2015-2020
Table 62 Sales of Heated Tobacco: % Volume Growth 2016-2020
Table 63 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2015-2020
Table 64 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2015-2020
Table 65 Sales of E-Liquids by Nicotene Strength: % Value 2018-2020
Table 66 NBO Company Shares of Smokeless Tobacco: % Volume 2016-2020
Table 67 LBN Brand Shares of Smokeless Tobacco: % Volume 2017-2020
Table 68 NBO Company Shares of E-Vapour Products: % Value 2016-2020
Table 69 LBN Brand Shares of E-Vapour Products: % Value 2017-2020
Table 70 NBO Company Shares of Tobacco Heating Devices: % Volume 2016-2020
Table 71 LBN Brand Shares of Tobacco Heating Devices: % Volume 2017-2020
Table 72 NBO Company Shares of Heated Tobacco: % Volume 2016-2020
Table 73 LBN Brand Shares of Heated Tobacco: % Volume 2017-2020
Table 74 Distribution of Smokeless Tobacco by Format: % Volume 2015-2020
Table 75 Distribution of E-Vapour Products by Format: % Value 2015-2020
Table 76 Distribution of Tobacco Heating Devices by Format: % Volume 2015-2020
Table 77 Distribution of Heated Tobacco by Format: % Volume 2015-2020
Table 78 Forecast Sales of Smokeless Tobacco by Category: Volume 2020-2025
Table 79 Forecast Sales of Smokeless Tobacco by Category: % Volume Growth 2020-2025
Table 80 Forecast Sales of Tobacco Heating Devices: Volume 2020-2025
Table 81 Forecast Sales of Tobacco Heating Devices: % Volume Growth 2020-2025
Table 82 Forecast Sales of Heated Tobacco: Volume 2020-2025
Table 83 Forecast Sales of Heated Tobacco: % Volume Growth 2020-2025
Table 84 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2020-2025
Table 85 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2020-2025
TOBACCO FREE ORAL NICOTINE IN SPAIN
2020 IMPACT
