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Tobacco in Ukraine

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Description

In 2020, tobacco saw the maintenance of trends from the previous year. Remaining by far the largest category, cigarettes continued to see a strong retail volume decline, along with current value growth due to excise tax increases, which led to price rises. Smoking prevalence and the actual number of cigarette smokers continued to decline in 2020. Some people cut back or gave up smoking for health reasons, as smokers tended to suffer worse effects from the COVID-19 virus, as smoking can compromis...

Euromonitor International's Tobacco in Ukraine report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Cigarettes, Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco, E-Vapour Products and Heated Tobacco.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Tobacco market; Pinpoint growth sectors and identify factors driving change; Understand the competitive environment, the market's major players and leading brands; Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Product Code: TBUK

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

COVID-19 impact on tobacco COVID-19 country impact Company response Retailing shift What next for tobacco?

OPERATING ENVIRONMENT

Legislation Legislative overview Summary 1 gislation Summary at a Glance Minimum legal smoking age Smoking prevalence Tar levels Health warnings Plain packaging Advertising and sponsorship Point-of-sale display bans Smoking in public places Low ignition propensity (LIP) cigarette regulation Flavoured tobacco product ban Reduced harm Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

Table 1 Number of Adult Smokers by Gender 2015-2020

MARKET DATA

Table 2 Sales of Tobacco by Category: Volume 2015-2020 Table 3 Sales of Tobacco by Category: Value 2015-2020 Table 4 Sales of Tobacco by Category: % Volume Growth 2015-2020 Table 5 Sales of Tobacco by Category: % Value Growth 2015-2020 Table 6 Forecast Sales of Tobacco by Category: Volume 2020-2025 Table 7 Forecast Sales of Tobacco by Category: Value 2020-2025 Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2020-2025 Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 2 Research Sources

CIGARETTES IN UKRAINE

KEY DATA FINDINGS

2020 IMPACT

Continued strong decline, with COVID-19 playing a notable role Growth for the premium segment as some economy smokers move elsewhere Distribution channel shifts due to lockdown and changing habits

RECOVERY AND OPPORTUNITIES

Price-consciousness likely to be the main factor in the expected decline Growth for premium segment as consumers return and growth is seen in illicit trade Potential for further regulation

TAXATION AND PRICING

Taxation rates Summary 3 Taxation and Duty Levies 2015-2020 Average cigarette pack price breakdown Summary 4 Average Cigarette Pack Price Breakdown: Brand Examples

CATEGORY DATA

Table 10 Sales of Cigarettes: Volume 2015-2020 Table 11 Sales of Cigarettes by Category: Value 2015-2020 Table 12 Sales of Cigarettes: % Volume Growth 2015-2020 Table 13 Sales of Cigarettes by Category: % Value Growth 2015-2020 Table 14 Sales of Cigarettes by Blend: % Volume 2015-2020 Table 15 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2015-2020 Table 16 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2015-2020 Table 17 Sales of Cigarettes by Pack Size: % Volume 2015-2020 Table 18 Sales of Cigarettes by Price Band: % Volume 2015-2020 Table 19 NBO Company Shares of Cigarettes: % Volume 2016-2020 Table 20 LBN Brand Shares of Cigarettes: % Volume 2017-2020 Table 21 Sales of Cigarettes by Distribution Format: % Volume 2015-2020 Table 22 Illicit Trade Estimate of Cigarettes: Volume 2015-2020 Table 23 Forecast Sales of Cigarettes: Volume 2020-2025 Table 24 Forecast Sales of Cigarettes by Category: Value 2020-2025 Table 25 Forecast Sales of Cigarettes: % Volume Growth 2020-2025 Table 26 Forecast Sales of Cigarettes by Category: % Value Growth 2020-2025 Table 27 Forecast Sales of Cigarettes by Blend: % Volume 2020-2025 Table 28 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2020-2025 Table 29 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2020-2025 Table 30 Forecast Sales of Cigarettes by Pack Size: % Volume 2020-2025 Table 31 Forecast Sales of Cigarettes by Price Band: % Volume 2020-2025

CIGARS, CIGARILLOS AND SMOKING TOBACCO IN UKRAINE

KEY DATA FINDINGS

2020 IMPACT

Fine cut tobacco maintains growth due to price-consciousness and new launches Cigars minimises decline with new launches Pipe tobacco sees notable downturn due to growing competition from illicit trade

RECOVERY AND OPPORTUNITIES

COVID-19 will continue to contribute to decline in pipe tobacco in 2021 Change in the excise tax on cigarillos from 2021 Price-consciousness and move to e-commerce will lead to growth in illicit trade

CATEGORY DATA

Table 32 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2015-2020 Table 33 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2015-2020 Table 34 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2015-2020 Table 35 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2015-2020 Table 36 Sales of Cigars by Size: % Volume 2015-2020 Table 37 Sales of Cigarillos by Price Platform 2015-2020 Table 38 NBO Company Shares of Cigars and Cigarillos: % Volume 2016-2020 Table 39 LBN Brand Shares of Cigars and Cigarillos: % Volume 2017-2020 Table 40 NBO Company Shares of Cigars: % Volume 2016-2020 Table 41 LBN Brand Shares of Cigars: % Volume 2017-2020 Table 42 NBO Company Shares of Cigarillos: % Volume 2016-2020 Table 43 LBN Brand Shares of Cigarillos: % Volume 2017-2020 Table 44 NBO Company Shares of Smoking Tobacco: % Volume 2016-2020 Table 45 LBN Brand Shares of Smoking Tobacco: % Volume 2017-2020 Table 46 NBO Company Shares of Pipe Tobacco: % Volume 2016-2020 Table 47 LBN Brand Shares of Pipe Tobacco: % Volume 2017-2020 Table 48 NBO Company Shares of Fine Cut Tobacco: % Volume 2016-2020 Table 49 LBN Brand Shares of Fine Cut Tobacco: % Volume 2017-2020 Table 50 Distribution of Cigars and Cigarillos by Format: % Volume 2015-2020 Table 51 Distribution of Smoking Tobacco by Format: % Volume 2015-2020 Table 52 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2020-2025 Table 53 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2020-2025 Table 54 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2020-2025 Table 55 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2020-2025

SMOKELESS TOBACCO, E-VAPOUR PRODUCTS AND HEATED TOBACCO IN UKRAINE

KEY DATA FINDINGS

2020 IMPACT

Consumers favour the simplicity of single-use products Subscription model is successful in closed vaping systems in 2020 Glo sees a dynamic share increase due to a price reduction and higher awareness

RECOVERY AND OPPORTUNITIES

Stronger competition in closed vaping systems from 2021 Heated tobacco products set to see strong but slowing growth Excise taxes will negatively affect the prospects for growth

CATEGORY INDICATORS

Table 56 Number of Adult Vapers 2015-2020

CATEGORY DATA

Table 57 Sales of Tobacco Heating Devices: Volume 2015-2020 Table 58 Sales of Tobacco Heating Devices: % Volume Growth 2016-2020 Table 59 Sales of Heated Tobacco: Volume 2015-2020 Table 60 Sales of Heated Tobacco: % Volume Growth 2016-2020 Table 61 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2015-2020 Table 62 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2015-2020 Table 63 Sales of E-Liquids by Nicotene Strength: % Value 2018-2020 Table 64 NBO Company Shares of E-Vapour Products: % Value 2016-2020 Table 65 LBN Brand Shares of E-Vapour Products: % Value 2017-2020 Table 66 NBO Company Shares of Tobacco Heating Devices: % Volume 2016-2020 Table 67 LBN Brand Shares of Tobacco Heating Devices: % Volume 2017-2020 Table 68 NBO Company Shares of Heated Tobacco: % Volume 2016-2020 Table 69 LBN Brand Shares of Heated Tobacco: % Volume 2017-2020 Table 70 Distribution of E-Vapour Products by Format: % Value 2015-2020 Table 71 Distribution of Tobacco Heating Devices by Format: % Volume 2015-2020 Table 72 Distribution of Heated Tobacco by Format: % Volume 2015-2020 Table 73 Forecast Sales of Tobacco Heating Devices: Volume 2020-2025 Table 74 Forecast Sales of Tobacco Heating Devices: % Volume Growth 2020-2025 Table 75 Forecast Sales of Heated Tobacco: Volume 2020-2025 Table 76 Forecast Sales of Heated Tobacco: % Volume Growth 2020-2025 Table 77 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2020-2025 Table 78 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2020-2025

TOBACCO FREE ORAL NICOTINE IN UKRAINE

KEY DATA FINDINGS

2020 IMPACT

British American Tobacco dominates, but a new player enters Velo has wider distribution than ACE, which maintains its early-mover advantage Range of floavours and strength to meet the needs of all consumers

RECOVERY AND OPPORTUNITIES

Dynamic growth expected for tobacco free oral nicotine Awareness needs to be raised of the advantages of nicotine pouches High prices likely to limit sales

CATEGORY DATA

Table 79 Sales of Tobacco Free Oral Nicotine: Volume 2015-2020 Table 80 Sales of Tobacco Free Oral Nicotine by Category: Value 2015-2020 Table 81 NBO Company Shares of Tobacco Free Oral Nicotine: % Volume 2016-2020 Table 82 LBN Brand Shares of Tobacco Free Oral Nicotine: % Volume 2017-2020 Table 83 Forecast Sales of Tobacco Free Oral Nicotine: Volume 2020-2025 Table 84 Forecast Sales of Tobacco Free Oral Nicotine by Category: Value 2020-2025 Table 85 Forecast Sales of Tobacco Free Oral Nicotine: % Volume Growth 2020-2025 Table 86 Forecast Sales of Tobacco Free Oral Nicotine by Category: % Value Growth 2020-2025