Product Code: ADRI
TABLE OF CONTENTS
List Of Contents And Tables
EXECUTIVE SUMMARY
COVID-19 impact on alcoholic drinks
COVID-19 country impact
Company response
Retailing shift
On-trade vs off-trade split
What next for alcoholic drinks?
MARKET BACKGROUND
Legislation
Legal purchasing age and legal drinking age
Drink driving
Advertising
Smoking ban
Opening hours
On-trade establishments
Table 1 Number of On-trade Establishments by Type 2016-2020
TAXATION AND DUTY LEVIES
Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2020
OPERATING ENVIRONMENT
Contraband/parallel trade
Duty free
Cross-border/private imports
KEY NEW PRODUCT LAUNCHES
Outlook
MARKET INDICATORS
Table 2 Retail Consumer Expenditure on Alcoholic Drinks 2015-2020
MARKET DATA
Table 3 Sales of Alcoholic Drinks by Category: Total Volume 2015-2020
Table 4 Sales of Alcoholic Drinks by Category: Total Value 2015-2020
Table 5 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2015-2020
Table 6 Sales of Alcoholic Drinks by Category: % Total Value Growth 2015-2020
Table 7 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2020
Table 8 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2020
Table 9 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2020
Table 10 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2020
Table 11 GBO Company Shares of Alcoholic Drinks: % Total Volume 2016-2020
Table 12 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2015-2020
Table 13 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2019
Table 14 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2020-2025
Table 15 Forecast Sales of Alcoholic Drinks by Category: Total Value 2020-2025
Table 16 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2020-2025
Table 17 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2020-2025
DISCLAIMER
SOURCES
Summary 2 Research Sources
BEER IN COSTA RICA
KEY DATA FINDINGS
2020 IMPACT
Lockdown and limited tourism severely damages on-trade beer volume sales
Transference of sales to off-trade limited by diminished disposable income
Adoption of e-commerce for beer purchases accelerates as retailers seek new ways to reach consumers
RECOVERY AND OPPORTUNITIES
On-trade recovery will depend upon relaxation of COVID-19 measures and economic recovery
Florida Bebidas to remain dominant despite expected share losses as on-trade contraction continues
Manufacturers to stimulate category with new flavours, organic and added-value variants
CATEGORY BACKGROUND
Summary 3 Lager by Price Band 2020
Table 18 Number of Breweries 2015-2020
CATEGORY DATA
Table 19 Sales of Beer by Category: Total Volume 2015-2020
Table 20 Sales of Beer by Category: Total Value 2015-2020
Table 21 Sales of Beer by Category: % Total Volume Growth 2015-2020
Table 22 Sales of Beer by Category: % Total Value Growth 2015-2020
Table 23 Sales of Beer by Off-trade vs On-trade: Volume 2015-2020
Table 24 Sales of Beer by Off-trade vs On-trade: Value 2015-2020
Table 25 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2015-2020
Table 26 Sales of Beer by Off-trade vs On-trade: % Value Growth 2015-2020
Table 27 GBO Company Shares of Beer: % Total Volume 2016-2020
Table 28 NBO Company Shares of Beer: % Total Volume 2016-2020
Table 29 LBN Brand Shares of Beer: % Total Volume 2017-2020
Table 30 Forecast Sales of Beer by Category: Total Volume 2020-2025
Table 31 Forecast Sales of Beer by Category: Total Value 2020-2025
Table 32 Forecast Sales of Beer by Category: % Total Volume Growth 2020-2025
Table 33 Forecast Sales of Beer by Category: % Total Value Growth 2020-2025
WINE IN COSTA RICA
KEY DATA FINDINGS
2020 IMPACT
Wine benefits from being seen as a healthier, sophisticated alcoholic drink
Affordability, availability, and packaging are important factors for most consumers
Increasing fragmentation as further categories are developed to appeal to younger adventurous consumers
RECOVERY AND OPPORTUNITIES
E-commerce niche to grow as manufacturers and retailers continue to develop their online platforms and promotions
More wine variants to appear as consumers increasingly seek new taste experiences
Recovery of on-trade expected to further boost demand for wine
CATEGORY DATA
Table 64 Sales of Wine by Category: Total Volume 2015-2020
Table 65 Sales of Wine by Category: Total Value 2015-2020
Table 66 Sales of Wine by Category: % Total Volume Growth 2015-2020
Table 67 Sales of Wine by Category: % Total Value Growth 2015-2020
Table 68 Sales of Wine by Off-trade vs On-trade: Volume 2015-2020
Table 69 Sales of Wine by Off-trade vs On-trade: Value 2015-2020
Table 70 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2015-2020
Table 71 Sales of Wine by Off-trade vs On-trade: % Value Growth 2015-2020
Table 72 Forecast Sales of Wine by Category: Total Volume 2020-2025
Table 73 Forecast Sales of Wine by Category: Total Value 2020-2025
Table 74 Forecast Sales of Wine by Category: % Total Volume Growth 2020-2025
Table 75 Forecast Sales of Wine by Category: % Total Value Growth 2020-2025
SPIRITS IN COSTA RICA
KEY DATA FINDINGS
2020 IMPACT
Strong declines in on-trade volume sales due to closures of key consumption venues
Polarisation of spending benefits guaro and premium spirits at the expense of mid-priced rum and vodka
Innovative flavours and limited editions continue to emerge and stimulate interest in category
RECOVERY AND OPPORTUNITIES
Mixology trends and new flavours set to stimulate category growth in off-trade
Online presence set to become increasingly important for spirits manufacturers
Opportunities for spirits manufacturers in RTDs with new lines expected
CATEGORY DATA
Table 34 Sales of Spirits by Category: Total Volume 2015-2020
Table 35 Sales of Spirits by Category: Total Value 2015-2020
Table 36 Sales of Spirits by Category: % Total Volume Growth 2015-2020
Table 37 Sales of Spirits by Category: % Total Value Growth 2015-2020
Table 38 Sales of Spirits by Off-trade vs On-trade: Volume 2015-2020
Table 39 Sales of Spirits by Off-trade vs On-trade: Value 2015-2020
Table 40 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2015-2020
Table 41 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2015-2020
Table 42 GBO Company Shares of Spirits: % Total Volume 2016-2020
Table 43 NBO Company Shares of Spirits: % Total Volume 2016-2020
Table 44 LBN Brand Shares of Spirits: % Total Volume 2017-2020
Table 45 Forecast Sales of Spirits by Category: Total Volume 2020-2025
Table 46 Forecast Sales of Spirits by Category: Total Value 2020-2025
Table 47 Forecast Sales of Spirits by Category: % Total Volume Growth 2020-2025
Table 48 Forecast Sales of Spirits by Category: % Total Value Growth 2020-2025
CIDER/PERRY IN COSTA RICA
2020 IMPACT
RTDS IN COSTA RICA
KEY DATA FINDINGS
2020 IMPACT
Stable continued off-trade growth for RTDs due to low prices and wide availability in off-trade retailing channels
Healthier hard seltzer gain momentum through recent new launches
FANAL increasingly penetrating category with RTD offshoot of its guaro drink
RECOVERY AND OPPORTUNITIES
Price to remain key purchase driver as economic difficulties continue
Added-value proposals to enter category and threaten dominance of Florida Bebidas
Online presence expected to play bigger role in brand advertising
CATEGORY DATA
Table 49 Sales of RTDs by Category: Total Volume 2015-2020
Table 50 Sales of RTDs by Category: Total Value 2015-2020
Table 51 Sales of RTDs by Category: % Total Volume Growth 2015-2020
Table 52 Sales of RTDs by Category: % Total Value Growth 2015-2020
Table 53 Sales of RTDs by Off-trade vs On-trade: Volume 2015-2020
Table 54 Sales of RTDs by Off-trade vs On-trade: Value 2015-2020
Table 55 Sales of RTDs by Off-trade vs On-trade: % Volume Growth 2015-2020
Table 56 Sales of RTDs by Off-trade vs On-trade: % Value Growth 2015-2020
Table 57 GBO Company Shares of RTDs: % Total Volume 2016-2020
Table 58 NBO Company Shares of RTDs: % Total Volume 2016-2020
Table 59 LBN Brand Shares of RTDs: % Total Volume 2017-2020
Table 60 Forecast Sales of RTDs by Category: Total Volume 2020-2025
Table 61 Forecast Sales of RTDs by Category: Total Value 2020-2025
Table 62 Forecast Sales of RTDs by Category: % Total Volume Growth 2020-2025
Table 63 Forecast Sales of RTDs by Category: % Total Value Growth 2020-2025
