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The Bolivian alcoholic drinks market witnessed a marked decline in volumes in 2020 as a result of the COVID-19 crisis. Restrictions on the operations of consumer foodservice outlets, including closures and reduced capacities, resulted in a significant fall in on-trade sales during the year. Moreover, while some consumption shifted to off-trade as consumers drank alcoholic drinks at home, even the off-trade channel experienced decline, with retailers also hit by operating restrictions and demand...
Euromonitor International's Alcoholic Drinks in Bolivia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2016-2020), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.
Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
List Of Contents And Tables
EXECUTIVE SUMMARY
COVID-19 impact on alcoholic drinks
COVID-19 country impact
Company response
Retailing shift
On-trade vs off-trade split
What next for alcoholic drinks?
MARKET BACKGROUND
Legislation
Legal purchasing age and legal drinking age
Drink driving
Advertising
Smoking ban
Opening hours
On-trade establishments
TAXATION AND DUTY LEVIES
Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2020OPERATING ENVIRONMENT
Contraband/parallel trade
Duty free
Cross-border/private imports
KEY NEW PRODUCT LAUNCHES
Outlook
MARKET INDICATORS
Table 1 Retail Consumer Expenditure on Alcoholic Drinks 2015-2020MARKET DATA
Table 2 Sales of Alcoholic Drinks by Category: Total Volume 2015-2020 Table 3 Sales of Alcoholic Drinks by Category: Total Value 2015-2020 Table 4 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2015-2020 Table 5 Sales of Alcoholic Drinks by Category: % Total Value Growth 2015-2020 Table 6 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2020 Table 7 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2020 Table 8 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2020 Table 9 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2020 Table 10 GBO Company Shares of Alcoholic Drinks: % Total Volume 2016-2020 Table 11 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2015-2020 Table 12 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2019 Table 13 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2020-2025 Table 14 Forecast Sales of Alcoholic Drinks by Category: Total Value 2020-2025 Table 15 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2020-2025 Table 16 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2020-2025DISCLAIMER
SOURCES
Summary 2 Research SourcesBEER IN BOLIVIA
KEY DATA FINDINGS
2020 IMPACT
Smuggling poses significant threat
Retail formalisation and reduced prices have a positive impact
Cerveceria Boliviana Nacional remains dominant
RECOVERY AND OPPORTUNITIES
Macroeconomic factors key to recovery
Ongoing formalisation of retailing
Low- and mid-income segments to constitute core consumer base for beer
CATEGORY BACKGROUND
Summary 3 Lager by Price Band 2020CATEGORY DATA
Table 17 Sales of Beer by Category: Total Volume 2015-2020 Table 18 Sales of Beer by Category: Total Value 2015-2020 Table 19 Sales of Beer by Category: % Total Volume Growth 2015-2020 Table 20 Sales of Beer by Category: % Total Value Growth 2015-2020 Table 21 Sales of Beer by Off-trade vs On-trade: Volume 2015-2020 Table 22 Sales of Beer by Off-trade vs On-trade: Value 2015-2020 Table 23 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2015-2020 Table 24 Sales of Beer by Off-trade vs On-trade: % Value Growth 2015-2020 Table 25 GBO Company Shares of Beer: % Total Volume 2016-2020 Table 26 NBO Company Shares of Beer: % Total Volume 2016-2020 Table 27 LBN Brand Shares of Beer: % Total Volume 2017-2020 Table 28 Forecast Sales of Beer by Category: Total Volume 2020-2025 Table 29 Forecast Sales of Beer by Category: Total Value 2020-2025 Table 30 Forecast Sales of Beer by Category: % Total Volume Growth 2020-2025 Table 31 Forecast Sales of Beer by Category: % Total Value Growth 2020-2025WINE IN BOLIVIA
KEY DATA FINDINGS
2020 IMPACT
Price-sensitive demand
Introduction of delivery services and online activity
Local players benefit from strong presence on store shelves
RECOVERY AND OPPORTUNITIES
Low-priced products to drive recovery
Continued focus on home consumption
Lower prices in on-trade
CATEGORY DATA
Table 32 Sales of Wine by Category: Total Volume 2015-2020 Table 33 Sales of Wine by Category: Total Value 2015-2020 Table 34 Sales of Wine by Category: % Total Volume Growth 2015-2020 Table 35 Sales of Wine by Category: % Total Value Growth 2015-2020 Table 36 Sales of Wine by Off-trade vs On-trade: Volume 2015-2020 Table 37 Sales of Wine by Off-trade vs On-trade: Value 2015-2020 Table 38 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2015-2020 Table 39 Sales of Wine by Off-trade vs On-trade: % Value Growth 2015-2020 Table 40 Forecast Sales of Wine by Category: Total Volume 2020-2025 Table 41 Forecast Sales of Wine by Category: Total Value 2020-2025 Table 42 Forecast Sales of Wine by Category: % Total Volume Growth 2020-2025 Table 43 Forecast Sales of Wine by Category: % Total Value Growth 2020-2025SPIRITS IN BOLIVIA
KEY DATA FINDINGS
2020 IMPACT
Bitters and singani perform relatively well
Whiskies shifts to lower price points, while gin struggles to make move to home consumption
D&M Bolivia stays out in front
RECOVERY AND OPPORTUNITIES
Slow revival of on-trade to hold back overall recovery
Promotional campaigns in off-trade
Positive outlook for singani
CATEGORY DATA
Table 44 Sales of Spirits by Category: Total Volume 2015-2020 Table 45 Sales of Spirits by Category: Total Value 2015-2020 Table 46 Sales of Spirits by Category: % Total Volume Growth 2015-2020 Table 47 Sales of Spirits by Category: % Total Value Growth 2015-2020 Table 48 Sales of Spirits by Off-trade vs On-trade: Volume 2015-2020 Table 49 Sales of Spirits by Off-trade vs On-trade: Value 2015-2020 Table 50 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2015-2020 Table 51 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2015-2020 Table 52 GBO Company Shares of Spirits: % Total Volume 2016-2020 Table 53 NBO Company Shares of Spirits: % Total Volume 2016-2020 Table 54 LBN Brand Shares of Spirits: % Total Volume 2017-2020 Table 55 Forecast Sales of Spirits by Category: Total Volume 2020-2025 Table 56 Forecast Sales of Spirits by Category: Total Value 2020-2025 Table 57 Forecast Sales of Spirits by Category: % Total Volume Growth 2020-2025 Table 58 Forecast Sales of Spirits by Category: % Total Value Growth 2020-2025CIDER/PERRY IN BOLIVIA
KEY DATA FINDINGS
2020 IMPACT
Relatively favourable conditions for cider/perry
Weaker Argentinean peso strengthens appeal of smuggled products
Bodegas Del Valle remains dominant
RECOVERY AND OPPORTUNITIES
Formalisation of distribution channels to strengthen position of legal products
On-trade restrictions expected to be more relaxed in peak sales season 2021
Continued focus on younger adult female consumers
CATEGORY DATA
Table 59 Sales of Cider/Perry: Total Volume 2015-2020 Table 60 Sales of Cider/Perry: Total Value 2015-2020 Table 61 Sales of Cider/Perry: % Total Volume Growth 2015-2020 Table 62 Sales of Cider/Perry: % Total Value Growth 2015-2020 Table 63 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2015-2020 Table 64 Sales of Cider/Perry by Off-trade vs On-trade: Value 2015-2020 Table 65 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2015-2020 Table 66 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2015-2020 Table 67 GBO Company Shares of Cider/Perry: % Total Volume 2016-2020 Table 68 NBO Company Shares of Cider/Perry: % Total Volume 2016-2020 Table 69 LBN Brand Shares of Cider/Perry: % Total Volume 2017-2020 Table 70 Forecast Sales of Cider/Perry: Total Volume 2020-2025 Table 71 Forecast Sales of Cider/Perry: Total Value 2020-2025 Table 72 Forecast Sales of Cider/Perry: % Total Volume Growth 2020-2025 Table 73 Forecast Sales of Cider/Perry: % Total Value Growth 2020-2025RTDS IN BOLIVIA
KEY DATA FINDINGS
2020 IMPACT
RTDs benefits from young adults having time on their hands
Focus on value-for-money
Local brand holds dominant position
RECOVERY AND OPPORTUNITIES
Continued focus on new product development
Price to remain a key factor
Return to on-the-go consumption
CATEGORY DATA
Table 74 Sales of RTDs by Category: Total Volume 2015-2020 Table 75 Sales of RTDs by Category: Total Value 2015-2020 Table 76 Sales of RTDs by Category: % Total Volume Growth 2015-2020 Table 77 Sales of RTDs by Category: % Total Value Growth 2015-2020 Table 78 Sales of RTDs by Off-trade vs On-trade: Volume 2015-2020 Table 79 Sales of RTDs by Off-trade vs On-trade: Value 2015-2020 Table 80 Sales of RTDs by Off-trade vs On-trade: % Volume Growth 2015-2020 Table 81 Sales of RTDs by Off-trade vs On-trade: % Value Growth 2015-2020 Table 82 GBO Company Shares of RTDs: % Total Volume 2016-2020 Table 83 NBO Company Shares of RTDs: % Total Volume 2016-2020 Table 84 LBN Brand Shares of RTDs: % Total Volume 2017-2020 Table 85 Forecast Sales of RTDs by Category: Total Volume 2020-2025 Table 86 Forecast Sales of RTDs by Category: Total Value 2020-2025 Table 87 Forecast Sales of RTDs by Category: % Total Volume Growth 2020-2025 Table 88 Forecast Sales of RTDs by Category: % Total Value Growth 2020-2025