No products
View larger
More info
The beauty and personal care market in Bosnia and Herzegovina saw a marked downturn in its performance in 2020 as a result of changes to consumer lifestyles and restrictions on the operations of businesses, including retailers, during the COVID-19 crisis. The significant decline in social contact due to the shift to remote working and distance learning, the closure of hospitality, leisure and entertainment venues, and consumer concerns about exposure to the SARS-CoV-2 virus that causes COVID-19...
Euromonitor International's Beauty and Personal Care in Bosnia and Herzegovina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. Forecasts to 2025 illustrate how the market is set to change.
Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Dermocosmetics Beauty and Personal Care, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Prestige Beauty and Personal Care, Skin Care, Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Beauty and Personal Care market; Pinpoint growth sectors and identify factors driving change; Understand the competitive environment, the market's major players and leading brands; Use five-year forecasts to assess how the market is predicted to develop.TABLE OF CONTENTS
List Of Contents And Tables
EXECUTIVE SUMMARY
COVID-19 impact on beauty and personal care
COVID-19 country impact
Company response
Retailing shift
What next for beauty and personal care?
MARKET DATA
Table 1 Sales of Beauty and Personal Care by Category: Value 2015-2020 Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020 Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020 Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020 Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020 Table 6 Distribution of Beauty and Personal Care by Format: % Value 2015-2020 Table 7 Distribution of Beauty and Personal Care by Format and Category: % Value 2020 Table 8 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025 Table 9 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research SourcesMASS BEAUTY AND PERSONAL CARE IN BOSNIA AND HERZEGOVINA
KEY DATA FINDINGS
2020 IMPACT
COVID-19 crisis hits key categories hard
Mass hand care maintains positive performance
Increased fragmentation as smaller players attract price-conscious consumers
RECOVERY AND OPPORTUNITIES
Recovery expected but constraints remain
Mass adult sun care set to make dynamic recovery
Shift to e-commerce set to have an enduring impact on consumer behaviour
CATEGORY DATA
Table 10 Sales of Mass Beauty and Personal Care by Category: Value 2015-2020 Table 11 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2015-2020 Table 12 NBO Company Shares of Mass Beauty and Personal Care: % Value 2016-2020 Table 13 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2017-2020 Table 14 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2020-2025 Table 15 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2020-2025PREMIUM BEAUTY AND PERSONAL CARE IN BOSNIA AND HERZEGOVINA
KEY DATA FINDINGS
2020 IMPACT
Changes to consumer lifestyles undermine demand in key categories
Continued growth in premium hand care
Major players suffer share erosion
RECOVERY AND OPPORTUNITIES
Full recovery after slow start
Longer-term premiumisation trend
Platform for further development of e-commerce
CATEGORY DATA
Table 16 Sales of Premium Beauty and Personal Care by Category: Value 2015-2020 Table 17 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020 Table 18 NBO Company Shares of Premium Beauty and Personal Care: % Value 2016-2020 Table 19 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2017-2020 Table 20 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2020-2025 Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2020-2025BABY AND CHILD-SPECIFIC PRODUCTS IN BOSNIA AND HERZEGOVINA
KEY DATA FINDINGS
2020 IMPACT
Shift to other wipes hits baby and child-specific products
Strong growth of e-commerce, but chemists and drugstores continue to dominate
Private label and dermocosmetics brands put in strong performances
RECOVERY AND OPPORTUNITIES
Recovery in baby wipes
Rapid growth expected in baby and child-specific sun care
Expanding online product offer
CATEGORY DATA
Table 22 Sales of Baby and Child-specific Products by Category: Value 2015-2020 Table 23 Sales of Baby and Child-specific Products by Category: % Value Growth 2015-2020 Table 24 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2015-2020 Table 25 NBO Company Shares of Baby and Child-specific Products: % Value 2016-2020 Table 26 LBN Brand Shares of Baby and Child-specific Products: % Value 2017-2020 Table 27 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2017-2020 Table 28 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2017-2020 Table 29 Forecast Sales of Baby and Child-specific Products by Category: Value 2020-2025 Table 30 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2020-2025 Table 31 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2020-2025BATH AND SHOWER IN BOSNIA AND HERZEGOVINA
KEY DATA FINDINGS
2020 IMPACT
Bath and shower performs well, with liquid soap at the forefront of growth
Innovation in bath and shower
dm-Drogerie Markt's private label continues to gain ground
RECOVERY AND OPPORTUNITIES
Innovation to play important role in driving growth
Continued shift to liquid soap
Strong platform for further development of e-commerce
CATEGORY DATA
Table 32 Sales of Bath and Shower by Category: Value 2015-2020 Table 33 Sales of Bath and Shower by Category: % Value Growth 2015-2020 Table 34 Sales of Bath and Shower by Premium vs Mass: % Value 2015-2020 Table 35 NBO Company Shares of Bath and Shower: % Value 2016-2020 Table 36 LBN Brand Shares of Bath and Shower: % Value 2017-2020 Table 37 LBN Brand Shares of Premium Bath and Shower: % Value 2017-2020 Table 38 Forecast Sales of Bath and Shower by Category: Value 2020-2025 Table 39 Forecast Sales of Bath and Shower by Category: % Value Growth 2020-2025 Table 40 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2020-2025COLOUR COSMETICS IN BOSNIA AND HERZEGOVINA
KEY DATA FINDINGS
2020 IMPACT
Colour cosmetics sees demand severely undermined by changes in consumer lifestyle during crisis
New product developments
Increased fragmentation in 2020
RECOVERY AND OPPORTUNITIES
Gradual recovery expected
Health and wellness trend to exert a growing influence
Potential in e-commerce, though colour cosmetics faces issue of preference for first-hand experience
CATEGORY DATA
Table 41 Sales of Colour Cosmetics by Category: Value 2015-2020 Table 42 Sales of Colour Cosmetics by Category: % Value Growth 2015-2020 Table 43 Sales of Colour Cosmetics by Premium vs Mass: % Value 2015-2020 Table 44 NBO Company Shares of Colour Cosmetics: % Value 2016-2020 Table 45 LBN Brand Shares of Colour Cosmetics: % Value 2017-2020 Table 46 LBN Brand Shares of Premium Colour Cosmetics: % Value 2017-2020 Table 47 Forecast Sales of Colour Cosmetics by Category: Value 2020-2025 Table 48 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2020-2025 Table 49 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2020-2025DEODORANTS IN BOSNIA AND HERZEGOVINA
KEY DATA FINDINGS
2020 IMPACT
Demand for deodorants undermined by lack of social contact
E-commerce grows, but drugstores/parapharmacies remains the largest channel
Unilever retains top spot
RECOVERY AND OPPORTUNITIES
Shift to working from home may impede recovery
Health concerns a potential threat
Continued e-commerce expansion
CATEGORY DATA
Table 50 Sales of Deodorants by Category: Value 2015-2020 Table 51 Sales of Deodorants by Category: % Value Growth 2015-2020 Table 52 Sales of Deodorants by Premium vs Mass: % Value 2015-2020 Table 53 NBO Company Shares of Deodorants: % Value 2016-2020 Table 54 LBN Brand Shares of Deodorants: % Value 2017-2020 Table 55 LBN Brand Shares of Premium Deodorants: % Value 2017-2020 Table 56 Forecast Sales of Deodorants by Category: Value 2020-2025 Table 57 Forecast Sales of Deodorants by Category: % Value Growth 2020-2025 Table 58 Forecast Sales of Deodorants by Premium vs Mass: % Value 2020-2025DEPILATORIES IN BOSNIA AND HERZEGOVINA
KEY DATA FINDINGS
2020 IMPACT
Demand relatively stable despite more relaxed approach to personal grooming
Shifting retail landscape
Procter & Gamble retains lead, while dm-Drogerie Markt continues to develop its presence
RECOVERY AND OPPORTUNITIES
Steady growth expected
Further consolidation
Shifting attitudes to hair removal
CATEGORY DATA
Table 59 Sales of Depilatories by Category: Value 2015-2020 Table 60 Sales of Depilatories by Category: % Value Growth 2015-2020 Table 61 NBO Company Shares of Depilatories: % Value 2016-2020 Table 62 LBN Brand Shares of Depilatories: % Value 2017-2020 Table 63 Forecast Sales of Depilatories by Category: Value 2020-2025 Table 64 Forecast Sales of Depilatories by Category: % Value Growth 2020-2025FRAGRANCES IN BOSNIA AND HERZEGOVINA
KEY DATA FINDINGS
2020 IMPACT
COVID-19 interrupts fragrances' progress in Bosnia and Herzegovina
New product development activity
Drugstores/parapharmacies gains share, but little room for private label
RECOVERY AND OPPORTUNITIES
Performance to pick up as forecast period progresses
Continued focus on innovation
E-commerce expansion, but preference for trying new products in-store
CATEGORY DATA
Table 65 Sales of Fragrances by Category: Value 2015-2020 Table 66 Sales of Fragrances by Category: % Value Growth 2015-2020 Table 67 NBO Company Shares of Fragrances: % Value 2016-2020 Table 68 LBN Brand Shares of Fragrances: % Value 2017-2020 Table 69 LBN Brand Shares of Premium Men's Fragrances: % Value 2017-2020 Table 70 LBN Brand Shares of Premium Women's Fragrances: % Value 2017-2020 Table 71 Forecast Sales of Fragrances by Category: Value 2020-2025 Table 72 Forecast Sales of Fragrances by Category: % Value Growth 2020-2025HAIR CARE IN BOSNIA AND HERZEGOVINA
KEY DATA FINDINGS
2020 IMPACT
Consumers adopt a more relaxed attitude to appearance
Significant new product development activity
Relatively strong presence for domestic and regional players
RECOVERY AND OPPORTUNITIES
Revival of social activity to drive recovery
Innovation and the further emergence of micellar products
Platform for further development of e-commerce
CATEGORY DATA
Table 73 Sales of Hair Care by Category: Value 2015-2020 Table 74 Sales of Hair Care by Category: % Value Growth 2015-2020 Table 75 Sales of Hair Care by Premium vs Mass: % Value 2015-2020 Table 76 NBO Company Shares of Hair Care: % Value 2016-2020 Table 77 LBN Brand Shares of Hair Care: % Value 2017-2020 Table 78 NBO Company Shares of Salon Professional Hair Care: % Value 2016-2020 Table 79 LBN Brand Shares of Salon Professional Hair Care: % Value 2017-2020 Table 80 LBN Brand Shares of Premium Hair Care: % Value 2017-2020 Table 81 Forecast Sales of Hair Care by Category: Value 2020-2025 Table 82 Forecast Sales of Hair Care by Category: % Value Growth 2020-2025 Table 83 Forecast Sales of Hair Care by Premium vs Mass: % Value 2020-2025MEN'S GROOMING IN BOSNIA AND HERZEGOVINA
KEY DATA FINDINGS
2020 IMPACT
Overall decline, but men's skin care stands out
E-commerce builds on established presence in men's grooming
Procter & Gamble maintains lead through strong presence in men's razors and blades
RECOVERY AND OPPORTUNITIES
Recovery expected, with men's skin care continuing to lead the way
Premiumisation trend
Further expansion of e-commerce
CATEGORY DATA
Table 84 Sales of Men's Grooming by Category: Value 2015-2020 Table 85 Sales of Men's Grooming by Category: % Value Growth 2015-2020 Table 86 Sales of Men's Razors and Blades by Type: % Value Breakdown 2016-2020 Table 87 Sales of Men's Skin Care by Type: % Value Breakdown 2016-2020 Table 88 NBO Company Shares of Men's Grooming: % Value 2016-2020 Table 89 LBN Brand Shares of Men's Grooming: % Value 2017-2020 Table 90 LBN Brand Shares of Men's Razors and Blades: % Value 2017-2020 Table 91 Forecast Sales of Men's Grooming by Category: Value 2020-2025 Table 92 Forecast Sales of Men's Grooming by Category: % Value Growth 2020-2025ORAL CARE IN BOSNIA AND HERZEGOVINA
KEY DATA FINDINGS
2020 IMPACT
Oral care largely unaffected by COVID-19, with mouthwashes/dental rinses performing well
Growing pressure to add value
Johnson & Johnson benefits from rising demand for mouthwashes
RECOVERY AND OPPORTUNITIES
Focus on value-adding innovation in the context of a contracting consumer base
Battery toothbrushes to see fastest growth
Potential for strong growth in e-commerce
CATEGORY DATA
Table 93 Sales of Oral Care by Category: Value 2015-2020 Table 94 Sales of Oral Care by Category: % Value Growth 2015-2020 Table 95 Sales of Toothbrushes by Category: Value 2015-2020 Table 96 Sales of Toothbrushes by Category: % Value Growth 2015-2020 Table 97 Sales of Toothpaste by Type: % Value Breakdown 2016-2020 Table 98 NBO Company Shares of Oral Care: % Value 2016-2020 Table 99 LBN Brand Shares of Oral Care: % Value 2017-2020 Table 100 Forecast Sales of Oral Care by Category: Value 2020-2025 Table 101 Forecast Sales of Oral Care by Category: % Value Growth 2020-2025 Table 102 Forecast Sales of Toothbrushes by Category: Value 2020-2025 Table 103 Forecast Sales of Toothbrushes by Category: % Value Growth 2020-2025SKIN CARE IN BOSNIA AND HERZEGOVINA
KEY DATA FINDINGS
2020 IMPACT
COVID-19 has contrasting impact across categories
Continued focus on new product development
Beiersdorf maintains lead, while Balea private label continues to grow
RECOVERY AND OPPORTUNITIES
Social contact, and health and wellness trend to shape category development
Potential for further development of hand care
Further development of online sales
CATEGORY DATA
Table 104 Sales of Skin Care by Category: Value 2015-2020 Table 105 Sales of Skin Care by Category: % Value Growth 2015-2020 Table 106 NBO Company Shares of Skin Care: % Value 2016-2020 Table 107 LBN Brand Shares of Skin Care: % Value 2017-2020 Table 108 LBN Brand Shares of Premium Skin Care: % Value 2017-2020 Table 109 Forecast Sales of Skin Care by Category: Value 2020-2025 Table 110 Forecast Sales of Skin Care by Category: % Value Growth 2020-2025SUN CARE IN BOSNIA AND HERZEGOVINA
KEY DATA FINDINGS
2020 IMPACT
Dramatic decline in 2020
Aftersun suffers from restrictions on travel and lack of traction
Sundance continues to gain share
RECOVERY AND OPPORTUNITIES
Strong growth, but full recovery to take time
Rising awareness of skin health
Further online growth
CATEGORY DATA
Table 111 Sales of Sun Care by Category: Value 2015-2020 Table 112 Sales of Sun Care by Category: % Value Growth 2015-2020 Table 113 Sales of Sun Care by Premium vs Mass: % Value 2015-2020 Table 114 NBO Company Shares of Sun Care: % Value 2016-2020 Table 115 LBN Brand Shares of Sun Care: % Value 2017-2020 Table 116 LBN Brand Shares of Premium Adult Sun Care: % Value 2017-2020 Table 117 Forecast Sales of Sun Care by Category: Value 2020-2025 Table 118 Forecast Sales of Sun Care by Category: % Value Growth 2020-2025 Table 119 Forecast Sales of Sun Care by Premium vs Mass: % Value 2020-2025