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The impact of COVID-19 on pet care in Vietnam has been less serious than in many other countries globally. This is thanks to strong control of the virus due to prompt actions by the government, which helped maintain double-digit growth in both retail volume and current value terms in 2020, and this is set to continue in 2021. At the beginning of 2020, people were frightened and stocked up on food and essentials, but after that the situation calmed down, even though several resurgences of the vir...
Euromonitor International's Pet Care in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.
Product coverage: Pet Food, Pet Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
List Of Contents And Tables
EXECUTIVE SUMMARY
COVID-19 impact on pet care
COVID-19 country impact
Company response
Retailing shift
What next for pet care?
MARKET INDICATORS
Table 1 Pet Populations 2016-2021MARKET DATA
Table 2 Sales of Pet Food by Category: Volume 2016-2021 Table 3 Sales of Pet Care by Category: Value 2016-2021 Table 4 Sales of Pet Food by Category: % Volume Growth 2016-2021 Table 5 Sales of Pet Care by Category: % Value Growth 2016-2021 Table 6 NBO Company Shares of Pet Food: % Value 2016-2020 Table 7 LBN Brand Shares of Pet Food: % Value 2017-2020 Table 8 NBO Company Shares of Dog and Cat Food: % Value 2016-2020 Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2017-2020 Table 10 Distribution of Pet Care by Format: % Value 2016-2021 Table 11 Distribution of Pet Care by Format and Category: % Value 2021 Table 12 Distribution of Dog and Cat Food by Format: % Value 2016-2021 Table 13 Distribution of Dog and Cat Food by Format and Category: % Value 2021 Table 14 Forecast Sales of Pet Food by Category: Volume 2021-2026 Table 15 Forecast Sales of Pet Care by Category: Value 2021-2026 Table 16 Forecast Sales of Pet Food by Category: % Volume Growth 2021-2026 Table 17 Forecast Sales of Pet Care by Category: % Value Growth 2021-2026GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research SourcesDOG FOOD IN VIETNAM
KEY DATA FINDINGS
2021 IMPACT
Lower incomes due to COVID-19 lead to slightly slower growth rates
However, dynamic growth continues as the dog population rises
Leader maintains its dominance, and switch to e-commerce seen
RECOVERY AND OPPORTUNITIES
Rising rates of growth throughout the forecast period
Mid-priced dog food set to continue to drive growth
Traditional channels will remain key despite growth of e-commerce
CATEGORY INDICATORS
Table 18 Dog Owning Households: % Analysis 2016-2021 Table 19 Dog Population 2016-2021 Table 20 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2016-2021CATEGORY DATA
Summary 2 Dog Food by Price Band 2021 Table 21 Sales of Dog Food by Category: Volume 2016-2021 Table 22 Sales of Dog Food by Category: Value 2016-2021 Table 23 Sales of Dog Food by Category: % Volume Growth 2016-2021 Table 24 Sales of Dog Food by Category: % Value Growth 2016-2021 Table 25 Sales of Dry Dog Food by Life-Cycle: % Value 2016-2021 Table 26 Sales of Wet Dog Food by Life-Cycle: % Value 2016-2021 Table 27 NBO Company Shares of Dog Food: % Value 2016-2020 Table 28 LBN Brand Shares of Dog Food: % Value 2017-2020 Table 29 LBN Brand Shares of Dog Treats and Mixers: % Value 2017-2020 Table 30 Distribution of Dog Food by Format: % Value 2016-2021 Table 31 Forecast Sales of Dog Food by Category: Volume 2021-2026 Table 32 Forecast Sales of Dog Food by Category: Value 2021-2026 Table 33 Forecast Sales of Dog Food by Category: % Volume Growth 2021-2026 Table 34 Forecast Sales of Dog Food by Category: % Value Growth 2021-2026CAT FOOD IN VIETNAM
KEY DATA FINDINGS
2021 IMPACT
Dynamic although slower growth continues, from a low base
Online marketing and in-store activation are preferred by players during COVID-19
Main players are expected to be more proactive in 2021
RECOVERY AND OPPORTUNITIES
Dynamic growth due to rising cat ownership and improving incomes
Dry cat food set to maintain strong growth as more owners feed prepared food
Players will continue to invest in online marketing and boosting e-commerce
CATEGORY INDICATORS
Table 35 Cat Owning Households: % Analysis 2016-2021 Table 36 Cat Population 2016-2021 Table 37 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2016-2021CATEGORY DATA
Summary 3 Cat Food by Price Band 2021 Table 38 Sales of Cat Food by Category: Volume 2016-2021 Table 39 Sales of Cat Food by Category: Value 2016-2021 Table 40 Sales of Cat Food by Category: % Volume Growth 2016-2021 Table 41 Sales of Cat Food by Category: % Value Growth 2016-2021 Table 42 Sales of Dry Cat Food by Life-Cycle: % Value 2016-2021 Table 43 Sales of Wet Cat Food by Life-Cycle: % Value 2016-2021 Table 44 NBO Company Shares of Cat Food: % Value 2016-2020 Table 45 LBN Brand Shares of Cat Food: % Value 2017-2020 Table 46 Distribution of Cat Food by Format: % Value 2016-2021 Table 47 Forecast Sales of Cat Food by Category: Volume 2021-2026 Table 48 Forecast Sales of Cat Food by Category: Value 2021-2026 Table 49 Forecast Sales of Cat Food by Category: % Volume Growth 2021-2026 Table 50 Forecast Sales of Cat Food by Category: % Value Growth 2021-2026OTHER PET FOOD IN VIETNAM
KEY DATA FINDINGS
2021 IMPACT
COVID-19 has a negative impact as consumers cut costs where possible
Limited distribution and marketing activities in other pet food
Other pet food remains fragmented
RECOVERY AND OPPORTUNITIES
Growth set to be driven by economic recovery and growing population of other pets
Fish food expected to see the best growth in other pet food
Traditional pet shops set to remain the leading distribution channel
CATEGORY INDICATORS
Table 51 Other Pet Population 2016-2021CATEGORY DATA
Table 52 Sales of Other Pet Food by Category: Volume 2016-2021 Table 53 Sales of Other Pet Food by Category: Value 2016-2021 Table 54 Sales of Other Pet Food by Category: % Volume Growth 2016-2021 Table 55 Sales of Other Pet Food by Category: % Value Growth 2016-2021 Table 56 LBN Brand Shares of Bird Food: % Value 2017-2020 Table 57 LBN Brand Shares of Fish Food: % Value 2017-2020 Table 58 Distribution of Other Pet Food by Format: % Value 2016-2021 Table 59 Forecast Sales of Other Pet Food by Category: Volume 2021-2026 Table 60 Forecast Sales of Other Pet Food by Category: Value 2021-2026 Table 61 Forecast Sales of Other Pet Food by Category: % Volume Growth 2021-2026 Table 62 Forecast Sales of Other Pet Food by Category: % Value Growth 2021-2026PET PRODUCTS IN VIETNAM
KEY DATA FINDINGS
2021 IMPACT
Slight negative impact from COVID-19, but this is short-lived
Limited marketing activities in pet products
Distribution of brands is locally discrete
RECOVERY AND OPPORTUNITIES
Dynamic growth expected due to rising pet population and economic recovery
Pet healthcare expected to maintain strong growth due to desire for pets' wellbeing
Distribution to play an important role in category development in 2022 and beyond
CATEGORY DATA
Table 63 Sales of Pet Products by Category: Value 2016-2021 Table 64 Sales of Pet Products by Category: % Value Growth 2016-2021 Table 65 Sales of Pet Healthcare by Type: % Value 2016-2021 Table 66 Sales of Other Pet Products by Type: % Value 2016-2021 Table 67 NBO Company Shares of Pet Products: % Value 2016-2020 Table 68 LBN Brand Shares of Pet Products: % Value 2017-2020 Table 69 Distribution of Pet Products by Format: % Value 2016-2021 Table 70 Forecast Sales of Pet Products by Category: Value 2021-2026 Table 71 Forecast Sales of Pet Products by Category: % Value Growth 2021-2026