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Consumer Health in the United Arab Emirates

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2021 has seen the majority of residents in the United Arab Emirates fully vaccinated against COVID-19, resulting in a gradual easing of many social distancing measures. Nevertheless, the pandemic continues to disrupt consumer health. For example, continued mask-wearing and residents' reluctance to resume normal indoor activities are contributing to waning demand for OTC categories such as cough, cold and allergy (hay fever) remedies due to lower transmission of germs. In addition, categories tha...

Euromonitor International's Consumer Health in United Arab Emirates report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Consumer Health market; Pinpoint growth sectors and identify factors driving change; Understand the competitive environment, the market's major players and leading brands; Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Product Code: CHUA

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

Consumer health in 2021: The big picture 2021 key trends Competitive landscape Retailing developments What next for consumer health?

MARKET INDICATORS

Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2016-2021 Table 2 Life Expectancy at Birth 2016-2021

MARKET DATA

Table 3 Sales of Consumer Health by Category: Value 2016-2021 Table 4 Sales of Consumer Health by Category: % Value Growth 2016-2021 Table 5 NBO Company Shares of Consumer Health: % Value 2017-2021 Table 6 LBN Brand Shares of Consumer Health: % Value 2018-2021 Table 7 Distribution of Consumer Health by Format: % Value 2016-2021 Table 8 Distribution of Consumer Health by Format and Category: % Value 2021 Table 9 Forecast Sales of Consumer Health by Category: Value 2021-2026 Table 10 Forecast Sales of Consumer Health by Category: % Value Growth 2021-2026

APPENDIX

OTC registration and classification Vitamins and dietary supplements registration and classification Self-medication/self-care and preventive medicine Switches

DISCLAIMER

DEFINITIONS

SOURCES

Summary 1 Research Sources

ANALGESICS IN THE UNITED ARAB EMIRATES

KEY DATA FINDINGS

2021 DEVELOPMENTS

Adult acetaminophen remains most popular type of analgesic Promotions drive demand for topical analgesics/anaesthetic GSK Consumer Health retains convincing leadership of analgesics with wide product portfolio and trusted brands

PROSPECTS AND OPPORTUNITIES

Non-medicinal headache management grows in popularity Local players benefit from price sensitivity amongst consumers E-commerce benefits from convenience and competitive prices

CATEGORY DATA

Table 11 Sales of Analgesics by Category: Value 2016-2021 Table 12 Sales of Analgesics by Category: % Value Growth 2016-2021 Table 13 NBO Company Shares of Analgesics: % Value 2017-2021 Table 14 LBN Brand Shares of Analgesics: % Value 2018-2021 Table 15 Forecast Sales of Analgesics by Category: Value 2021-2026 Table 16 Forecast Sales of Analgesics by Category: % Value Growth 2021-2026

COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN THE UNITED ARAB EMIRATES

KEY DATA FINDINGS

2021 DEVELOPMENTS

Mask-wearing and preventative health subdue demand for cough, cold and allergy (hay fever) remedies in 2021 Price sensitivity forces consumers to search for cheaper alternatives Local climate and climate change trigger allergic rhinitis cases

PROSPECTS AND OPPORTUNITIES

Colds expected to return once consumers start to socialise more often Cough remedies with herbal/traditional positioning gain greater shelf space E-commerce gains importance as an alternative distribution channel

CATEGORY DATA

Table 17 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2016-2021 Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2016-2021 Table 19 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2017-2021 Table 20 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2018-2021 Table 21 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2021-2026 Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2021-2026

DIGESTIVE REMEDIES IN THE UNITED ARAB EMIRATES

KEY DATA FINDINGS

2021 DEVELOPMENTS

Uptake of healthy eating subdues growth of digestive remedies in 2021 Digestive enzymes remains most dynamic performer

PROSPECTS AND OPPORTUNITIES

Heightened health awareness to influence holistic approach amongst some consumers Rising cases of irritable bowel syndrome (IBS) in the United Arab Emirates could drive self-medication Probiotics a threat to traditional digestive remedies

CATEGORY DATA

Table 23 Sales of Digestive Remedies by Category: Value 2016-2021 Table 24 Sales of Digestive Remedies by Category: % Value Growth 2016-2021 Table 25 NBO Company Shares of Digestive Remedies: % Value 2017-2021 Table 26 LBN Brand Shares of Digestive Remedies: % Value 2018-2021 Table 27 Forecast Sales of Digestive Remedies by Category: Value 2021-2026 Table 28 Forecast Sales of Digestive Remedies by Category: % Value Growth 2021-2026

DERMATOLOGICALS IN THE UNITED ARAB EMIRATES

KEY DATA FINDINGS

2021 DEVELOPMENTS

Stress-related hair loss due to pandemic boosts demand for hair loss treatments Prolonged wearing of face masks and increased hygiene practices lead to skin conditions Trading down amongst price-sensitive consumers

PROSPECTS AND OPPORTUNITIES

International brands benefit from greater brand awareness Dermatology visits covered by basic health insurance help raise awareness Competition from beauty and personal care

CATEGORY DATA

Table 29 Sales of Dermatologicals by Category: Value 2016-2021 Table 30 Sales of Dermatologicals by Category: % Value Growth 2016-2021 Table 31 NBO Company Shares of Dermatologicals: % Value 2017-2021 Table 32 LBN Brand Shares of Dermatologicals: % Value 2018-2021 Table 33 LBN Brand Shares of Hair Loss Treatments: % Value 2018-2021 Table 34 Forecast Sales of Dermatologicals by Category: Value 2021-2026 Table 35 Forecast Sales of Dermatologicals by Category: % Value Growth 2021-2026

WOUND CARE IN THE UNITED ARAB EMIRATES

KEY DATA FINDINGS

2021 DEVELOPMENTS

Increased travel and activity in 2021 as inoculations become widespread Multinationals lead with established brands Opportunity for private label due to price sensitivity

PROSPECTS AND OPPORTUNITIES

Growth expected to accelerate from 2022 as tourists return Innovation in wound care has potential to grow E-commerce offers competition to mainstream channels due to convenience, competitive prices and wide offer

CATEGORY DATA

Table 36 Sales of Wound Care by Category: Value 2016-2021 Table 37 Sales of Wound Care by Category: % Value Growth 2016-2021 Table 38 NBO Company Shares of Wound Care: % Value 2017-2021 Table 39 LBN Brand Shares of Wound Care: % Value 2018-2021 Table 40 Forecast Sales of Wound Care by Category: Value 2021-2026 Table 41 Forecast Sales of Wound Care by Category: % Value Growth 2021-2026

VITAMINS IN THE UNITED ARAB EMIRATES

KEY DATA FINDINGS

2021 DEVELOPMENTS

Demand for immunity-boosting single and multivitamins remains strong Vitabiotics retains slim leadership in increasingly fragmented competitive landscape Growing potential for adult vitamin gummies in the United Arab Emirates

PROSPECTS AND OPPORTUNITIES

High unit prices deter some consumers First local vitamins player enters category E-commerce offers further potential for greater penetration of vitamins

CATEGORY DATA

Table 42 Sales of Vitamins by Category: Value 2016-2021 Table 43 Sales of Vitamins by Category: % Value Growth 2016-2021 Table 44 Sales of Multivitamins by Positioning: % Value 2016-2021 Table 45 NBO Company Shares of Vitamins: % Value 2017-2021 Table 46 LBN Brand Shares of Vitamins: % Value 2018-2021 Table 47 Forecast Sales of Vitamins by Category: Value 2021-2026 Table 48 Forecast Sales of Vitamins by Category: % Value Growth 2021-2026

DIETARY SUPPLEMENTS IN THE UNITED ARAB EMIRATES

KEY DATA FINDINGS

2021 DEVELOPMENTS

Further demand for probiotic supplements to boost immunity Growth in eye health supplements slows in 2021 after previous strong performances Tonics to continue to grow steadily, targeting younger audience

PROSPECTS AND OPPORTUNITIES

Herbal/traditional ingredients set to experience long-term growth Probiotic supplements to remain a solid performer despite some stabilisation in terms of demand towards end of forecast period Age-related health concerns less relevant in young country such as the United Arab Emirates

CATEGORY DATA

Table 49 Sales of Dietary Supplements by Category: Value 2016-2021 Table 50 Sales of Dietary Supplements by Category: % Value Growth 2016-2021 Table 51 Sales of Dietary Supplements by Positioning: % Value 2016-2021 Table 52 NBO Company Shares of Dietary Supplements: % Value 2017-2021 Table 53 LBN Brand Shares of Dietary Supplements: % Value 2018-2021 Table 54 Forecast Sales of Dietary Supplements by Category: Value 2021-2026 Table 55 Forecast Sales of Dietary Supplements by Category: % Value Growth 2021-2026

WEIGHT MANAGEMENT AND WELLBEING IN THE UNITED ARAB EMIRATES

KEY DATA FINDINGS

2021 DEVELOPMENTS

More than half of local population gain weight during pandemic Slimming teas remains most dynamic performer in 2021 Atkins Nutritionals Inc retains leadership in 2021

PROSPECTS AND OPPORTUNITIES

Meal replacement faces competition from diet-oriented meal plans Private label has room to grow Dangerous black market casts shadow over category

CATEGORY DATA

Table 56 Sales of Weight Management and Wellbeing by Category: Value 2016-2021 Table 57 Sales of Weight Management and Wellbeing by Category: % Value Growth 2016-2021 Table 58 NBO Company Shares of Weight Management and Wellbeing: % Value 2017-2021 Table 59 LBN Brand Shares of Weight Management and Wellbeing: % Value 2018-2021 Table 60 Forecast Sales of Weight Management and Wellbeing by Category: Value 2021-2026 Table 61 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2021-2026

SPORTS NUTRITION IN THE UNITED ARAB EMIRATES

KEY DATA FINDINGS

2021 DEVELOPMENTS

2021 sees modest growth due to reduced gym attendance Recruitment of new consumers Growth of sports protein products supported by greater switch towards plant-based diets

PROSPECTS AND OPPORTUNITIES

Greater segmentation offers sports nutrition potential to expand Lack of knowledge amongst some consumers drives demand for professional advice Blurring of sports nutrition and packaged food

CATEGORY DATA

Table 62 Sales of Sports Nutrition by Category: Value 2016-2021 Table 63 Sales of Sports Nutrition by Category: % Value Growth 2016-2021 Table 64 NBO Company Shares of Sports Nutrition: % Value 2017-2021 Table 65 LBN Brand Shares of Sports Nutrition: % Value 2018-2021 Table 66 Forecast Sales of Sports Nutrition by Category: Value 2021-2026 Table 67 Forecast Sales of Sports Nutrition by Category: % Value Growth 2021-2026

HERBAL/TRADITIONAL PRODUCTS IN THE UNITED ARAB EMIRATES

KEY DATA FINDINGS

2021 DEVELOPMENTS

Increased immunity claims grow in popularity Herbal/traditional variants of sleep aids continue to dominate value sales Highly fragmented competitive landscape

PROSPECTS AND OPPORTUNITIES

Herbal/traditional dietary supplements to record strong performance over forecast period Diverse consumer base fuels growth Interest among younger demographics likely to drive sales through e-commerce

CATEGORY DATA

Table 68 Sales of Herbal/Traditional Products by Category: Value 2016-2021 Table 69 Sales of Herbal/Traditional Products by Category: % Value Growth 2016-2021 Table 70 NBO Company Shares of Herbal/Traditional Products: % Value 2017-2021 Table 71 LBN Brand Shares of Herbal/Traditional Products: % Value 2018-2021 Table 72 Forecast Sales of Herbal/Traditional Products by Category: Value 2021-2026 Table 73 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2021-2026

PAEDIATRIC CONSUMER HEALTH IN THE UNITED ARAB EMIRATES

KEY DATA FINDINGS

2021 DEVELOPMENTS

Nappy (diaper) rash treatments remains popular product within paediatric consumer health Paediatric motion sickness remedies remains stable as restrictions ease Undynamic growth rates for paediatric vitamins and dietary supplements

PROSPECTS AND OPPORTUNITIES

United Arab Emirates has one of the lowest fertility rates globally limiting overall size of paediatric consumer health Prescription medicine limits category growth Strict regulation of child-specific medication restricts stronger growth potential

CATEGORY DATA

Table 74 Sales of Paediatric Consumer Health by Category: Value 2016-2021 Table 75 Sales of Paediatric Consumer Health by Category: % Value Growth 2016-2021 Table 76 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2016-2021 Table 77 NBO Company Shares of Paediatric Consumer Health: % Value 2017-2021 Table 78 LBN Brand Shares of Paediatric Consumer Health: % Value 2018-2021 Table 79 Forecast Sales of Paediatric Consumer Health by Category: Value 2021-2026 Table 80 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2021-2026