Product Code: CHES
TABLE OF CONTENTS
List Of Contents And Tables
EXECUTIVE SUMMARY
Consumer health in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2016-2021
Table 2 Life Expectancy at Birth 2016-2021
MARKET DATA
Table 3 Sales of Consumer Health by Category: Value 2016-2021
Table 4 Sales of Consumer Health by Category: % Value Growth 2016-2021
Table 5 NBO Company Shares of Consumer Health: % Value 2017-2021
Table 6 LBN Brand Shares of Consumer Health: % Value 2018-2021
Table 7 Penetration of Private Label in Consumer Health by Category: % Value 2016-2021
Table 8 Distribution of Consumer Health by Format: % Value 2016-2021
Table 9 Distribution of Consumer Health by Format and Category: % Value 2021
Table 10 Forecast Sales of Consumer Health by Category: Value 2021-2026
Table 11 Forecast Sales of Consumer Health by Category: % Value Growth 2021-2026
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources
ANALGESICS IN SPAIN
KEY DATA FINDINGS
2021 DEVELOPMENTS
Growth rates slow down as fewer cases of COVID-19 means lower demand
The prescribing of acetaminophen and other analgesics boosts OTC sales as well
The return to more active lifestyles creates more opportunities for sales of analgesics
PROSPECTS AND OPPORTUNITIES
The impending resolution of the COVID-19 crisis likely to signal a dip in demand
Sales of generic analgesics to benefit from the adverse, uncertain economic situation
Resumption of outdoor activity to continue supporting rising demand for analgesics
CATEGORY DATA
Table 12 Sales of Analgesics by Category: Value 2016-2021
Table 13 Sales of Analgesics by Category: % Value Growth 2016-2021
Table 14 NBO Company Shares of Analgesics: % Value 2017-2021
Table 15 LBN Brand Shares of Analgesics: % Value 2018-2021
Table 16 Forecast Sales of Analgesics by Category: Value 2021-2026
Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2021-2026
COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN SPAIN
KEY DATA FINDINGS
2021 DEVELOPMENTS
Widespread adoption of enhanced hygiene protocols places pressure on demand
Demand comes under pressure as doctors and pharmacists favour analgesics
Stronger focus on maintaining good health due to COVID-19 supports demand
PROSPECTS AND OPPORTUNITIES
Category sales to rebound as the impact of the COVID-19 pandemic recedes
The adverse economic environment set to temper growth rates to some extent
The importance of e-commerce as a sales channel expected to continue rising
CATEGORY DATA
Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2016-2021
Table 19 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2016-2021
Table 20 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2017-2021
Table 21 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2018-2021
Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2021-2026
Table 23 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2021-2026
DIGESTIVE REMEDIES IN SPAIN
KEY DATA FINDINGS
2021 DEVELOPMENTS
Constipation is a common health issue, although alternative remedies are emerging
Return to large numbers of consumers travelling for leisure benefits category sales
Demand continues to shift to herbal/traditional products across digestive remedies
PROSPECTS AND OPPORTUNITIES
Adverse and uncertain economic situation set to influence consumer choices
The surge expected in travel and tourism activity is set to boost sales growth
Herbal/traditional digestive remedies expected to be among the big winners
CATEGORY DATA
Table 24 Sales of Digestive Remedies by Category: Value 2016-2021
Table 25 Sales of Digestive Remedies by Category: % Value Growth 2016-2021
Table 26 NBO Company Shares of Digestive Remedies: % Value 2017-2021
Table 27 LBN Brand Shares of Digestive Remedies: % Value 2018-2021
Table 28 Forecast Sales of Digestive Remedies by Category: Value 2021-2026
Table 29 Forecast Sales of Digestive Remedies by Category: % Value Growth 2021-2026
DERMATOLOGICALS IN SPAIN
KEY DATA FINDINGS
2021 DEVELOPMENTS
Social distancing continues to diminish sales of antiparasitics, despite improvements
Topical germicidals/antiseptics benefits from enhanced focus on personal hygiene
Shift to outdoor leisure activities boosts topical allergy remedies/antihistamines
PROSPECTS AND OPPORTUNITIES
Post-COVID economic pressures set to continue undermining sales potential
Products from other fmcg industries expected to present stronger competition
Unfavourable social and economic situation to continue suppressing the birth rate
CATEGORY DATA
Table 30 Sales of Dermatologicals by Category: Value 2016-2021
Table 31 Sales of Dermatologicals by Category: % Value Growth 2016-2021
Table 32 NBO Company Shares of Dermatologicals: % Value 2017-2021
Table 33 LBN Brand Shares of Dermatologicals: % Value 2018-2021
Table 34 LBN Brand Shares of Hair Loss Treatments: % Value 2018-2021
Table 35 Forecast Sales of Dermatologicals by Category: Value 2021-2026
Table 36 Forecast Sales of Dermatologicals by Category: % Value Growth 2021-2026
NRT SMOKING CESSATION AIDS IN SPAIN
KEY DATA FINDINGS
2021 DEVELOPMENTS
Spanish smokers fail to take COVID-19 as a motivation to quit tobacco and nicotine
Availability of subsidised and free Rx NRT smoking cessation aids undermines sales
The stagnant state of the category with regards to product development harms sales
PROSPECTS AND OPPORTUNITIES
Uncertain and adverse economic situation to put pressure on category sales
Consumer interest set to continue shifting towards herbal/traditional NRT therapies
The shift towards healthier lifestyles generally presents challenges and opportunities
CATEGORY INDICATORS
Table 37 Number of Smokers by Gender 2016-2021
CATEGORY DATA
Table 38 Sales of NRT Smoking Cessation Aids by Category: Value 2016-2021
Table 39 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2016-2021
Table 40 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2017-2021
Table 41 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2018-2021
Table 42 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2021-2026
Table 43 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2021-2026
SLEEP AIDS IN SPAIN
KEY DATA FINDINGS
2021 DEVELOPMENTS
COVID-19-inspired anxiety boosts demand for sleep aids among stressed Spaniards
Adverse economic situation also presents potential challenges to sales of sleep aids
Category players respond to spike in demand with new launches
PROSPECTS AND OPPORTUNITIES
Impact of economic distress to outlast COVID-19-inspired uplift in sales
Rx sleep aids likely to be regarded as a more economical and effective option
Herbal/traditional options to come to the fore as a more natural approach emerges
CATEGORY DATA
Table 44 Sales of Sleep Aids: Value 2016-2021
Table 45 Sales of Sleep Aids: % Value Growth 2016-2021
Table 46 NBO Company Shares of Sleep Aids: % Value 2017-2021
Table 47 LBN Brand Shares of Sleep Aids: % Value 2018-2021
Table 48 Forecast Sales of Sleep Aids: Value 2021-2026
Table 49 Forecast Sales of Sleep Aids: % Value Growth 2021-2026
EYE CARE IN SPAIN
KEY DATA FINDINGS
2021 DEVELOPMENTS
Social distancing leads to increases in screen time, pushing demand for eye care
The ageing of the Spanish population continues to support eye care sales
Lifestyle changes expected to become permanent, benefiting eye care
PROSPECTS AND OPPORTUNITIES
Economic pressures have the potential to undermine eye care sales growth
Newfound focus on better general health involves taking better care of the eyes
Adverse economic situation has the potential to improve the position of private label
CATEGORY DATA
Table 50 Sales of Eye Care by Category: Value 2016-2021
Table 51 Sales of Eye Care by Category: % Value Growth 2016-2021
Table 52 NBO Company Shares of Eye Care: % Value 2017-2021
Table 53 LBN Brand Shares of Eye Care: % Value 2018-2021
Table 54 Forecast Sales of Eye Care by Category: Value 2021-2026
Table 55 Forecast Sales of Eye Care by Category: % Value Growth 2021-2026
WOUND CARE IN SPAIN
KEY DATA FINDINGS
2021 DEVELOPMENTS
Elevated levels of outdoor activity continue to support demand for wound care
Wound care comes under pressure as Spanish women eschew high heels
Lack of innovation a sign of an uncertain and adverse economic environment
PROSPECTS AND OPPORTUNITIES
Economic recession set to continue influencing wound care sales
Innovation likely to focus on adding value to those interested in outdoor activities
The shift towards more comfortable, practical styles of footwear to undermine sales
CATEGORY DATA
Table 56 Sales of Wound Care by Category: Value 2016-2021
Table 57 Sales of Wound Care by Category: % Value Growth 2016-2021
Table 58 NBO Company Shares of Wound Care: % Value 2017-2021
Table 59 LBN Brand Shares of Wound Care: % Value 2018-2021
Table 60 Forecast Sales of Wound Care by Category: Value 2021-2026
Table 61 Forecast Sales of Wound Care by Category: % Value Growth 2021-2026
VITAMINS IN SPAIN
KEY DATA FINDINGS
2021 DEVELOPMENTS
Products with immune boosting credentials are the best performers in 2021
Vitamins B benefits from lifestyle changes and emerging dietary needs
Growth in online sales unlikely to continue as consumers support local retailers
PROSPECTS AND OPPORTUNITIES
Economic recession likely to continue placing pressure on category sales
The ageing of the Spanish population set to be highly influential
The emergence of telemedicine set to be crucial to the category's development
CATEGORY DATA
Table 62 Sales of Vitamins by Category: Value 2016-2021
Table 63 Sales of Vitamins by Category: % Value Growth 2016-2021
Table 64 Sales of Multivitamins by Positioning: % Value 2016-2021
Table 65 NBO Company Shares of Vitamins: % Value 2017-2021
Table 66 LBN Brand Shares of Vitamins: % Value 2018-2021
Table 67 Forecast Sales of Vitamins by Category: Value 2021-2026
Table 68 Forecast Sales of Vitamins by Category: % Value Growth 2021-2026
DIETARY SUPPLEMENTS IN SPAIN
KEY DATA FINDINGS
2021 DEVELOPMENTS
Products with immune boosting positioning benefit from COVID-19 sales uplift
Supplements with youth and beauty positioning remain among the most popular
Smaller players benefit as the shift towards e-commerce results in fragmentation
PROSPECTS AND OPPORTUNITIES
Economic uncertainty to continue undermining category sales
The ageing of the population likely to be exploited via the launch of new products
The rising numbers of vegans and vegetarians set to support demand
CATEGORY DATA
Table 69 Sales of Dietary Supplements by Category: Value 2016-2021
Table 70 Sales of Dietary Supplements by Category: % Value Growth 2016-2021
Table 71 Sales of Dietary Supplements by Positioning: % Value 2016-2021
Table 72 NBO Company Shares of Dietary Supplements: % Value 2017-2021
Table 73 LBN Brand Shares of Dietary Supplements: % Value 2018-2021
Table 74 Forecast Sales of Dietary Supplements by Category: Value 2021-2026
Table 75 Forecast Sales of Dietary Supplements by Category: % Value Growth 2021-2026
WEIGHT MANAGEMENT AND WELLBEING IN SPAIN
KEY DATA FINDINGS
2021 DEVELOPMENTS
Greater focus on maintaining good health motivates consumers to lose weight
Motivation to be "beach body ready" supports sales as travel restrictions are lifted
Diet fads divert consumer attention away from weight management and wellbeing
PROSPECTS AND OPPORTUNITIES
Adverse and uncertain economic situation set to continue presenting challenges
Rising obesity levels present favourable background for further sales growth
Brands will need to strive to stand out in a crowded marketplace
CATEGORY DATA
Table 76 Sales of Weight Management and Wellbeing by Category: Value 2016-2021
Table 77 Sales of Weight Management and Wellbeing by Category: % Value Growth 2016-2021
Table 78 NBO Company Shares of Weight Management and Wellbeing: % Value 2017-2021
Table 79 LBN Brand Shares of Weight Management and Wellbeing: % Value 2018-2021
Table 80 Forecast Sales of Weight Management and Wellbeing by Category: Value 2021-2026
Table 81 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2021-2026
SPORTS NUTRITION IN SPAIN
KEY DATA FINDINGS
2021 DEVELOPMENTS
Sharper focus on health and wellness support strong sales growth in sports nutrition
Convenience to become a more important demand factor in sports protein products
The recovery of domestic travel presents opportunities to market sports nutrition
PROSPECTS AND OPPORTUNITIES
Adverse economic situation likely to put pressure on demand for sports nutrition
Higher consumer interest in outdoor activity to continue supporting category sales
Broad distribution likely to be crucial to success in sports nutrition
CATEGORY DATA
Table 82 Sales of Sports Nutrition by Category: Value 2016-2021
Table 83 Sales of Sports Nutrition by Category: % Value Growth 2016-2021
Table 84 NBO Company Shares of Sports Nutrition: % Value 2017-2021
Table 85 LBN Brand Shares of Sports Nutrition: % Value 2018-2021
Table 86 Forecast Sales of Sports Nutrition by Category: Value 2021-2026
Table 87 Forecast Sales of Sports Nutrition by Category: % Value Growth 2021-2026
HERBAL/TRADITIONAL PRODUCTS IN SPAIN
KEY DATA FINDINGS
2021 DEVELOPMENTS
Herbal/traditional sleep aids one of the big winners from the COVID-19 situation
Greater consumer interest inspires new product launches
More intense promotional and marketing efforts begin to pay off for key players
PROSPECTS AND OPPORTUNITIES
Adverse economic situation and curbed consumer spending to present challenges
Rising consumer demand set to inspire higher levels of investment
The rising importance of self-medication and preventative medicine to boost sales
CATEGORY DATA
Table 88 Sales of Herbal/Traditional Products by Category: Value 2016-2021
Table 89 Sales of Herbal/Traditional Products by Category: % Value Growth 2016-2021
Table 90 NBO Company Shares of Herbal/Traditional Products: % Value 2017-2021
Table 91 LBN Brand Shares of Herbal/Traditional Products: % Value 2018-2021
Table 92 Forecast Sales of Herbal/Traditional Products by Category: Value 2021-2026
Table 93 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2021-2026
PAEDIATRIC CONSUMER HEALTH IN SPAIN
KEY DATA FINDINGS
2021 DEVELOPMENTS
The enhanced focus on personal hygiene puts pressure on demand
Spain's low birth rate presents an unfavourable scenario for future sales growth
Desire to build immunity boost sales of paediatric vitamins and dietary supplements
PROSPECTS AND OPPORTUNITIES
The unfavourable economic scenario likely to continue putting pressure on demand
The low and declining birth rate set to continue putting pressure on demand
The rising importance of self-medication and preventative medicine to support sales
CATEGORY DATA
Table 94 Sales of Paediatric Consumer Health by Category: Value 2016-2021
Table 95 Sales of Paediatric Consumer Health by Category: % Value Growth 2016-2021
Table 96 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2016-2021
Table 97 NBO Company Shares of Paediatric Consumer Health: % Value 2017-2021
Table 98 LBN Brand Shares of Paediatric Consumer Health: % Value 2018-2021
Table 99 Forecast Sales of Paediatric Consumer Health by Category: Value 2021-2026
Table 100 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2021-2026
